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Navigating the NAR Changes in California

By
Real Estate Agent with California Lifestyle Realty DRE# 1780607

NEW RULES FOR BUYING AND SELLING REAL ESTATE AFTER NAR SETTLEMENT

 

NAR SETTLEMENT

In March 2024, the National Association of Realtors (NAR) agreed to settlement terms that will significantly modify home buying and selling practices for many consumers nationwide, including in the Greater Palm Springs Area. This post summarizes the two key changes as a result of the settlement that will go into effect starting August 17, 2024.

How Realtors Traditionally Get Paid: 

Most Realtors work on a commission basis, with the commission being a percentage of the final sale price. In California real estate commissions have always been negotiable. The listing agent negotiates a total commission to be paid at the close of escrow. Of that total commission, the listing agent agrees to share either a percentage or specified amount with the buyer’s broker. The amount a seller agrees to offer a buyer’s agent has been visible to other agents in our Multiple Listing Service (MLS)—important to note because this is one of the changes. The final payment for services happens at closing and are reflected as part of the total sales price.

In California, buyers wishing to be represented sign a buyer agreement with an agent/brokerage detailing services and fees. Through the traditional model, most buyer’s agents receive payment for services via the commission split described above, if the seller has agreed. If a seller does not agree to a concession for the buyer’s agent fees, the buyer would be obligated to pay the amount negotiated with their agent.  

 

TWO MAJOR CHANGES AFFECTING SELLERS AND BUYERS

FIRST CHANGE: SELLER OFFERS OF COMPENSATION

Starting August 17, 2024, NAR’s new rule will prohibit offers of compensation to buyers’ agents from being listed on the MLS. However, sellers can still offer concessions, like covering buyer closing costs, on the MLS. Compensation offers can still be negotiated directly between buyers and real estate professionals outside of the MLS. 

Simplified...

Commission paid to sellers’ agents and offers of compensation to buyers’ agents will remain negotiable, but the offers of compensation to buyers’ agents will no longer be allowed on the MLS.

Sellers can still make offers of compensation to the buyer broker, but starting on August 17, those offers cannot be displayed on the MLS, and MLS data or feeds cannot be used to facilitate a third party doing so. Listing brokerages will be permitted to display offers of compensation for their own listings outside of the MLS (e.g., on their own brokerage website, in mailings, email marketing campaigns, etc.), but they cannot display offers of compensation made on other brokerage’s listings.

As a Seller Should You Make an Offer of Compensation?

I believe sellers should still offer compensation to the buyers agent.  Offering compensation to the buyer broker has been proven to make a home more attractive to potential buyers. Additionally, a buyer represented by a professional makes for a smoother transaction overall.

What this means: While seller’s brokers are prohibited from publishing compensation on the MLS, it is generally beneficial for a seller to offer compensation to a cooperating broker representing a buyer. In some instances it may be beneficial to make an offer of specific compensation by authorized means to the buyer broker and in other instances it may be beneficial to provide a statement that the seller will consider a concession to the buyer broker as part of an offer.

SECOND CHANGE: BUYER REPRESENTATION AGREEMENTS

As of August 17th, prior to touring a property with an agent or a virtual tour, a buyer must first enter into a written agreement with that agent or brokerage. While buyer representation agreements have been common in California, requiring a signed contract before touring a home (either in-person or virtually) will be new. Buyers will not need a written agreement when speaking to an agent at an open house or when asking them about their services. 

What if the seller of a property a buyer is interested in is not offering a commission to the buyer’s broker?

The buyer representation agreement will set forth what happens in this circumstance. Generally, the buyer can make an offer subject to the seller agreeing to pay the negotiated amount of the buyer’s broker commission, the parties can negotiate for the seller to pay a portion of the buyer’s brokerage commission, the listing agent could pay part, or the buyer could pay the full commission.

What you need to know:  August 17th, agents must enter into an agreement with a buyer before showing a home, specifying the terms of the engagement, including how the agent will be paid.

 

California Lifestyle Realty

At California Lifestyle Realty, we have been busy preparing for these changes in how real estate is sold. This blog is an  overview about the new rules, but each transaction with buyers and sellers may vary.  We are staying on top of these changes as they unfold and we will be prepared to guide you as we navigate these changes together!

 

Photo by Chris Miller, One Point Media Group

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Kathy Schowe   760.333.8886  California LifestyleRealty  California Lifestyle RealtySchowe Properties                                           

        

                  
                                   

Lew Corcoran
Better Living Real Estate, LLC - East Bridgewater, MA
Expert guidance. Exceptional results.

Thank you, Kathy, for sharing such valuable insights on the NAR changes in California! Your post does a great job of clearly outlining the key updates and what they mean for buyers and sellers—it's truly appreciated!

Aug 14, 2024 01:14 PM
Kathy Schowe

Thank you Lew Corcoran !  We have been through many changes through the years as our industry evolves.  We will make it through this one too! 

Aug 14, 2024 01:27 PM
John Pusa
Glendale, CA

Hello Kathy Schowe very valuable educational report for navigating the NAR changes in California.

Aug 14, 2024 03:53 PM
Kathy Schowe

We will make it happen, and carry on!  Kathy

Aug 16, 2024 11:31 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Kathy, times are a changing, and the next few months will be challenging!

Aug 14, 2024 05:06 PM
Kathy Schowe

I know we will get through this- it will take some adjustment for buyers and sellers too!  

Aug 16, 2024 11:32 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good evening Kathy,

Its going to be interesting because there all brokerages are evaluating their business model and some feel offering no compensation from their listing agreement is the way to go. They feel let the buyers agent negotiate their compensation by asking the seller to pay their fee or having the buyer pay their fee. Nice summary of the effects of the changes. Understanding the new Amendments and Agreement forms will be key!

Aug 14, 2024 06:45 PM
Kathy Schowe

I'm surprised that entire brokerages are considering any company wide policies... I think this deal should teach us that each deal is individual and should be negotiated as a single transaction.  We will get it figured out and carry on!  Thanks for your thoughts!  K

Aug 16, 2024 11:34 AM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Nice to see you posting again Kathy Schowe  the real deal is how seasoned agents will be fine, no drama just more education of clients, and more changes on how to market and negotiate properties, Endre

Aug 14, 2024 10:20 PM
Kathy Schowe

For experienced agents- this could be a good thing!  K

Aug 16, 2024 11:35 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Kathy - change is a part of real estate and everyday life.  We shall see what, if any, impact of these moves as time goes on.  It's always interesting. . .  

Aug 15, 2024 03:03 AM
Kathy Schowe

I'll enjoy hearing your take on it all.... you are my favorite compass!  K

Aug 16, 2024 11:35 AM
Michael Jacobs

Kathy Schowe - thanks.    The direction I have is observational these days as my real estate career is in the rear-view mirror.

Aug 16, 2024 11:52 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

It's going to be interesting in the months to come to see how things unfold, this is such a major shakeup, haha.

Aug 15, 2024 06:05 AM
Kathy Schowe

It will all work itself out-- homes will be bought and sold.  And we  will make money if we work hard.  ( Like we always do. ) :-)

Aug 16, 2024 11:36 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Hi Kathy- good to see you here!!!  You've laid it out well for your readers. There's been so much confusion that I'm sure buyers and sellers will be a bit confused. They're depending on agents like you to reassure them. 

Aug 16, 2024 07:49 PM
Kathy Schowe

I just had my first request for a showing by a buyer since the change -- so here we go!!

 

Aug 17, 2024 11:11 AM