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Capturing Success from New Heights ~ My Fourth Entry

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Real Estate Agent with Coldwell Banker Realty ~ 512.750.6899

Planning for success in real estate is more than just setting goals—it’s about implementing innovative strategies. This January Challenge, hosted by Leanne Smith and Will Hamm, has been the perfect way to refocus and ensure my 2025 real estate journey starts strong. My 4th quarter of 2024 was spent setting goals and creating action plans, and now, in January, it's all about execution!

One of my goals for 2025 is to elevate the presentation of my listings to attract more buyers. Inspired by Lew Corcoran's insightful posts about professional staging and the power of photography, I took things a step further after reading his December 2024 piece on drone photography. He emphasized how aerial views can create an expansive, captivating narrative for properties. That sparked a lightbulb moment for me.

When preparing to list 10505 Pariva Trail in Canyon Creek—a stunning single-story home backing onto a park with picturesque hill country views—I knew traditional photography wouldn’t fully capture its appeal. That’s when I decided to incorporate drone video photography into my marketing strategy.

The results? Incredible!

Since listing the home Thursday afternoon, I’ve had:

  • 4 showings on Friday
  • 5 showings on Saturday
  • 15 groups through the Open House
  • 3 additional showings on Sunday

The feedback has been unanimous—buyers are mesmerized by the aerial video! These photos don't just showcase the home; they tell its story, highlighting its breathtaking setting and unique appeal. With three very interested buyers already, I wouldn’t be surprised if offers come in this week.

While aerial video photography might not be the answer for every listing, it was a game-changer for this one. By pairing professional staging with innovative photography, I’ve elevated this property’s presentation and attracted substantial interest—even in a slower market.

As real estate professionals, staying open to fresh ideas and tools can make all the difference. I’m thrilled this strategy paid off, and I can’t wait to see where the rest of 2025 takes me.

 

 

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(512) 750-6899
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My ActiveRain Blog

ReloAustin.com
Austin Real Estate Website

CanyonCreekNews.com
Canyon Creek Neighborhood

I specialize in Listing and Selling homes in the NW Austin Area. I use my experience to guide clients through the process, whether selling or buying. It’s a beautiful thing when your career and a passion come together. I love what I do!

 

Show All Comments Sort:
Debra Leisek
Bay Realty,Inc Homer Alaska - Homer, AK

Your drone video was much better than most of them I have seen. you really introduced the home and the neighborhood in a very attractive way. Not just showed us the roof 34 times! 

I can see why it attracted people to come see it in person!  

Thank you for sharing this approach Dorie Dillard Austin TX 

Jan 21, 2025 12:17 AM
Dorie Dillard Austin TX

Thank you Debra Leisek 

Jan 21, 2025 02:21 PM
Andrew Mooers | 207.532.6573

If the video is longer, shows back yard, the finished basement and has plat map, floor plan all weaved in and you tell the story, talk to them. Then your buyer HAS already seen the place. Take them inside Debra Leisek without delay let them experience your new listing.

Jan 26, 2025 06:31 AM
Debra Leisek

Yes! Andrew Mooers | 207.532.6573  Her video certainly did invite them in after showing the neighborhood! I really like it

Jan 26, 2025 11:30 PM
Mark Don McInnes, Sandpoint-Idaho
Sandpoint Realty LLC - Sandpoint, ID
North Idaho Real Estate - 208-255.6227

Before Drones became so popular an Active Rainer photographer, can not remember the name,  strongly suggested the use of a ladder and any camera extension possible for more unique shots.  Even that slight difference in elevation created a new look.  Since that time I also have realized the importance of Drone shots and expanded our office capabilities with my personal Drone Certification and FAA 101 License.  It does make a huge difference.  m

Jan 21, 2025 02:24 AM
Dorie Dillard Austin TX

Glad you are familiar with the importance of the drone photography Mark Don McInnes, Sandpoint-Idaho 

Jan 21, 2025 02:44 PM
Lew Corcoran
Better Living Real Estate, LLC - East Bridgewater, MA
Expert guidance. Exceptional results.

Your creativity shines through in incorporating drone video photography into your marketing strategy for the Pariva Trail listing, Dorie Dillard Austin TX! I'm thrilled to hear that my insightful posts have inspired you to think outside the box and experiment with aerial views, which ultimately paid off in a big way. By combining professional staging and innovative photography, you've shown that sometimes it takes a fresh perspective to captivate buyers and stand out in a competitive market. Your enthusiasm is contagious – I'm excited to see what other innovative ideas you'll bring to the table in 2025!

Jan 21, 2025 03:45 AM
Dorie Dillard Austin TX

Thank you  Lew Corcoran 

Jan 21, 2025 02:45 PM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Real Estate Broker

Good morning, Dorie... I've been using aerial photos on my listings for several years now... especially for homes on larger lots. And when I can capture the Charlotte skyline in my aerial photos... that's always a money shot.

Jan 21, 2025 03:57 AM
Dorie Dillard Austin TX

Good to hear that..I've done still before Nina Hollander, Broker but not the areal video

Jan 21, 2025 02:46 PM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Dorie - a successful professional builds upon previous successes.  I believe it's a strategy which you continue your always improving marketing helps your clients continue to reach their real estate goals.  

Jan 21, 2025 04:07 AM
Dorie Dillard Austin TX

It's a positive thing Michael Jacobs !!

Jan 21, 2025 02:46 PM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Those are certainly amazing results!  I love having drone photography done when there is something from above that adds to the value of the home!

Jan 21, 2025 04:46 AM
Dorie Dillard Austin TX

Thank you Brian England 

Jan 21, 2025 02:55 PM
Wayne Martin
Wayne M Martin - Oswego, IL
Real Estate Broker - Retired

Good morning Dorie. You said it all with the following words:

As real estate professionals, staying open to fresh ideas and tools can make all the difference. I’m thrilled this strategy paid off, and I can’t wait to see where the rest of 2025 takes me.

Enjoy your day.

Jan 21, 2025 05:14 AM
Dorie Dillard Austin TX

Thank you Wayne Martin 

Jan 21, 2025 02:56 PM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Done right, aerial photos and videos can add a huge plus to marketing!

Jan 21, 2025 05:29 AM
Dorie Dillard Austin TX

I'm glad to see you agree Kat Palmiotti 

Jan 21, 2025 02:56 PM
Leanne Smith
Dirt Road Real Estate - Golden Valley, AZ
The Grit and Gratitude Agent

Aerial photos when done well, do capture attention as demonstrated by the sharing of your stats. I used drone photos at a certain price point for vacant land. Thank you for this 4th entry. P.S. I used this acronym ACE - Assess, Clarify and Execute. 

Jan 21, 2025 06:23 AM
Dorie Dillard Austin TX

Thank you for checking in Leanne Smith !

Jan 21, 2025 02:57 PM
George Souto
George Souto NMLS #65149 - Middletown, CT
Your Connecticut Mortgage Expert

Dorie you are on the right track.  Goals mean nothing if they are not backed by action.

Jan 21, 2025 02:10 PM
Dorie Dillard Austin TX

You are right if you don't execute them the results are Zero George Souto 

Jan 21, 2025 02:58 PM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Dorie, great job, as aerial photography can really showcase your listings.   

Jan 21, 2025 03:45 PM
Dorie Dillard Austin TX

Joan Cox it is a game changer!

Jan 26, 2025 04:34 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Love it, Dorie- the drone video helps to complete the picture of what the home has to offer!  And, congratulations on the results! You're right in that it may not be fore every property but it can enhance properties like this one.   I can't wait to see more. 

Jan 21, 2025 04:46 PM
Dorie Dillard Austin TX

Thank you Kathy Streib ...for the right properties aerial drone videos are awesome!

Jan 26, 2025 04:35 AM
Eileen Burns 954.483.3912
Trans State Commercial Realty Inc. - Fort Lauderdale, FL
FLorida Real Estate Connector

Another tool in the box Dorie Dillard Austin TX Great suggestion from our friend and business colleague Lew!  Wondering about those trees?  HOA responsibility to trim or owner?  I see some limbs touching roofs and this is not a good thing 

Jan 25, 2025 06:19 AM
Dorie Dillard Austin TX

Owners are to keep their trees 3 feet off their roofs in the green areas and parks it's the City of Austin or the HOA Eileen Burns 954.483.3912 . After the fires we had at a nearby community the Canyon Creek HOA has volunteers that clean out the brush in the buffer zones between streets on some of our streets in Canyon Creek. Austin needs to to take a hard look at what has happened in CA and look at all our green spaces and keep them thinned from dry brush. We are in the hill country and have many areas that need a hard look at.

Jan 26, 2025 04:42 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Dorie and thank you for sharing your 4th entry with us and great start on this one.

Jan 25, 2025 01:06 PM
Dorie Dillard Austin TX

Thank you Will Hamm 

Jan 26, 2025 04:36 AM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Hi Dorie! LOVE your video and I'm sure it gives buyers such a different perspective than simply looking at the still photos in MLS. Glad to see you're getting great traction using the drove video.

I have a drone videographer as well and am always thrilled with the results. You'll never go back to still photos only!!

Jan 25, 2025 05:55 PM
Dorie Dillard Austin TX

For some properties aerial drone videos work really well Debe Maxwell, CRS , not every property will be candidates! LOL!

Jan 26, 2025 04:37 AM
Debe Maxwell, CRS

Absolutely! They are not for all properties, Dorie Dillard Austin TX!

Jan 26, 2025 08:38 AM
Paddy Deighan MBA JD PhD
http://www.medicalandspaconsulting.com - Vail, CO
Paddy Deighan J.D. Ph.D

Dorie, congratulations on the future success of this listing!!! Also for the use of AI imaging!!

Jan 25, 2025 08:16 PM
Dorie Dillard Austin TX

Thank you Paddy Deighan MBA JD PhD 

Jan 26, 2025 04:38 AM
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Dorie Dillard Austin TX, real estate professionals can either become certified drone pilots themselves or hire professionals to operate drones for capturing aerial imagery. 61% of real estate agents use aerial stills according to NAR, but only 18% get licensed, buckle up and fly the friendly skies to capture DIY drone photography.

No longer is hiring a helicopter or plane the only way to "get high" up for a whole new perspective. Once reserved for only your most expensive luxury listings. 

drone real estate photography

Jan 26, 2025 05:41 AM
Scott Schulte
Scott Schulte LLC - Phoenix, AZ

Love the Video! I'm thinking we may need one for this one:Fantastic RV Garage Horse Property in Buckeye Arizona

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Jan 26, 2025 10:58 AM
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

I've used drone photography before, but so far, not video. Your video really showcases this beautiful home. Does this home back up to a golf course or just green space? Either way, it looks fabulous.

Jan 27, 2025 07:25 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Nicely done. What a gorgeous home and neighborhood! I can see why you are getting so much attention!

Jan 27, 2025 02:28 PM