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It's Just A Phone Pick it up

By
Real Estate Broker/Owner with HomeRome Realty 410-530-2400 311291

It's Just a Phone...Pick It Up

 Real estate thrives on relationships, so talk with anyone interested in buying or selling. Find a way that is fun for you. You might be in the wrong field if it feels like a chore. 

An eager agent wanted to boost their income with a tight budget and sought ways to attract more buyers and sellers. Many suggestions came in, most of which needed more funding than was available. It was time to get to work—to pound the pavement.

The best starting point is right in your hands: the phone. Open your address book and phone contacts and reach out to everyone you know—friends, family, neighbors, and former colleagues. Embrace the opportunity to have fun with conversations; any chat could lead to a new opportunity. 

In my early days, I was taught to cold call potential clients. This involved picking a street from a directory and calling homeowners to see if they wanted to sell. That was not for me.  I looked for different methods. Morning power walks on a local high school track became a way to engage with people, turning our stroll into what we called "mobile psychiatry." I also turned unsolicited spam calls into valuable practice opportunities.

I regularly engage with others through blogs and connections on ActiveRain, which has evolved into inspiring weekly Zoom meetings with colleagues nationwide. These interactions are part of my routine and spark new ideas to enhance my real estate practice.

Another way of using the phone is for my radio show, All About Real Estate. 

 

This platform significantly expanded my audience, allowing me to share listings, assist buyers, and educate listeners effectively. On my show, I’ve featured various professionals, including Realtors®, attorneys, lenders, and stagers, and I welcome buyers and sellers to discuss their homes. After the show, buyers often call in while searching for a house and homeowners when they have questions on selling. 

Whether making calls or answering them, it can help you build a solid network of business contacts and friendships. 

 

So, remember, it’s just a phone. Pick it up!

Posted by

Margaret Rome
HomeRome Realty
Broker/Owner/Realtor®

Baltimore, Maryland


Sell Your Home With Margaret Rome

Radio Host ALL ABOUT REAL ESTATE
Sundays 12 noon.

Author: Real Estate The Rome Way

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(410) 530-2400
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Show All Comments Sort:
Kathy Streib
Cypress, TX
Retired Home Stager/Redesign

Margaret- you're so right. You have to GET OUT...and it doesn't have to be networking groups. One of my favorite agents in South FL picked up the phone on occasion just to say hello and see how I was doing. 

Mar 01, 2025 05:10 PM
Margaret Rome Baltimore 410-530-2400

Kathy Streib,

And that's the kind of call that I'm talking about. Just reach out and touch someone.  Happy 47th to you and Larry!

Mar 01, 2025 05:41 PM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good evening Margaret,

It always amazes me how some agents do not pick up their phones! You never know who it might be..just answer your phone! You can also reach out and touch someone with a call.

Mar 01, 2025 07:29 PM
Margaret Rome Baltimore 410-530-2400

Dorie Dillard Austin TX  

I hear so many reasons why they don't answer:

It may be a spammer.

It may be the wrong number.

It interrupts my routine.

I don't have time.

If it's important, they will leave a message.

Etc...

 

Mar 02, 2025 07:22 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Your words are true and when I first got into business I loved hearing the phone ring in anticipation of business coming my way, haha.

Mar 02, 2025 05:18 AM
Margaret Rome Baltimore 410-530-2400

Brian England 

And I hope you still feel this way.

"I loved hearing the phone ring in anticipation of business coming my way."

Mar 02, 2025 07:24 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Pick up the phone, call people, answer people, get out an meet people. It's actually pretty simple!

Mar 02, 2025 05:20 AM
Margaret Rome Baltimore 410-530-2400

Kat Palmiotti  Almost too simple to be true!

Mar 02, 2025 07:25 AM
Buzz Mackintosh
Mackintosh REALTORS - Frederick, MD
“Experience, reliable, leadership”

Your are so right, business is in the palm of your hand. Too many agents pay for dead end leads when all they need to do is call their sphere of influence and remind them what they do.

Mar 02, 2025 05:20 AM
Margaret Rome Baltimore 410-530-2400

Buzz Mackintosh Good comment:  "Business is in the palm of your hand."

This would have been a perfect title!

Mar 02, 2025 07:26 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Real Estate Broker

Excellent advice, Margaret. It seems that these days many agents are allergic to picking up their phones even if they constantly look at them and they never leave their hands. 

Mar 02, 2025 05:33 AM
Nina Hollander, Broker

Margaret Rome Baltimore 410-530-2400 it's so bizarre! And then there are the ones who never check their voicemail messages or whose outgoing message says to text them!

 

Mar 02, 2025 10:09 AM
Margaret Rome Baltimore 410-530-2400

Nina Hollander, Broker  They are always on their phones, constantly checking them, but they refuse to answer or make calls.

Mar 02, 2025 07:29 AM
Wayne Martin
Wayne M Martin - Oswego, IL
Real Estate Broker - Retired

Good morning Margaret. Having had the privilege of more than a couple of phone calls with you, I can attest to the following:' a true master on the phone is Margaret Rome". You never fail to inspire me to think of a corny phrase as a result of your posts. Thanks! Enjoy your day.

Mar 02, 2025 05:42 AM
Margaret Rome Baltimore 410-530-2400

Wayne Martin

I do think it is indeed time for another call to you!

Mar 02, 2025 07:31 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Margaret - some of the most effective tools available to us needn't be expensive or require a lot of training.  Dialing for opportunity is relatively easy.  

Mar 02, 2025 05:47 AM
Margaret Rome Baltimore 410-530-2400

Yes, Michael! It goes back to 'KISS!'

Mar 02, 2025 07:32 AM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Hi Margaret,
Like you, I hated cold calls. I don't like receiving them, so I didn't want to do them.  We all know people, though... so pick up the phone and have a conversation. It doesn't even have to be about real estate. Just let people know you're available when they have questions or need help.

Mar 02, 2025 07:04 AM
Margaret Rome Baltimore 410-530-2400

My Dear Carol Williams 

"It does not need to be about Real Estate." And it adds so much to your life. Hearing from a friend, a past client, or a colleague brightens the day!

 

Mar 02, 2025 07:35 AM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Congratulations. This post is Featured in the BananaTude Group.

Mar 02, 2025 07:05 AM
Margaret Rome Baltimore 410-530-2400

Thank you for the feature in BananaTudes Group!

Mar 02, 2025 07:37 AM
Peter Mohylsky,
Property Management International-Destin - Inlet Beach, FL
Call me at 850-517-7098

Good morning, I so agree, you do need to get out there.

Mar 02, 2025 07:27 AM
Margaret Rome Baltimore 410-530-2400

Good to see you,

Peter Mohylsky, 

Mar 04, 2025 06:16 AM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Hi Margaret,

Although I appreciate the idea of making "call" approach, I prefer to avoid sales calls for personal and professional reasons. I find that an unexpected phone call can be intrusive for the person on the receiving end. I struggle with small talks. Let's face it, - many of these calls feel like a sales pitch.

Instead, I found success in connecting with potential clients through personalized marketing materials sent to them after engaging in a brief conversation.

Mar 02, 2025 09:52 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

 

Miss Margaret Rome Baltimore 410-530-2400 we are on the same page when it comes to cold calling - that was not for me!  Door knocking, although in the early days of my real estate career I did it, I did not like it, therefore it was shortlived. 

We part ways with answering all calls. Maybe it is a geographical difference, 99% of my incoming calls are spam, robocalls, as you say unsolicited sales calls, etc. The calls often start at 6 am my time. I decide what calls to answer. It is a choice that I am most comfortable with.  

I say, to each their own. What works for one may not work for another.  I answer all calls, text messages, and emails from real estate agents. I believe the consensus here in the Rain from real estate "professionals" is that agents who do not answer their phones are not professionals - such a disservice to their clients not to mention what professionals think, feel, and believe. 

And I will add, set up the voice mailbox, identify the business in the outgoing message, remember to empty it so people can leave a message should one not be available. 

Mar 02, 2025 10:10 AM
Dr. Paula McDonald
Beam & Branch Realty - Granbury, TX
Granbury, TX 936-203-0279

A great reminder that verbal, intentional communication is still the best!

Mar 02, 2025 10:31 AM
George Souto
George Souto NMLS #65149 - Middletown, CT
Your Connecticut Mortgage Expert

Margaret, excellent advice:

"The best starting point is right in your hands: the phone. Open your address book and phone contacts and reach out to everyone you know—friends, family, neighbors, and former colleagues. Embrace the opportunity to have fun with conversations; any chat could lead to a new opportunity."

Anyone who is not capable or willing to do this, should find another career.

Mar 02, 2025 11:50 AM
Aura Alex

George Souto 

In real estate, wisdom flows from seasoned agents like a river of guidance. Each word spoken carries the weight of experience and personal perspective. Though Margaret’s advice may not align with my own beliefs, I respect her insight.

However, your words (not Margaret's):" Anyone who is not capable or willing to do this, should find another career" cut deep, leaving me feeling unsteady in this world of real estate dealings. Your expertise remains a mystery to me, casting a shadow on the harshness of your words.

Mar 02, 2025 12:41 PM
Lew Corcoran
Better Living Real Estate, LLC - East Bridgewater, MA
Expert guidance. Exceptional results.

Your passion for connecting with people really shines through in your article, Margaret Rome Baltimore 410-530-2400! I love how you turned everyday interactions into opportunities—thanks for the encouragement to pick up the phone and keep the conversation going!

Mar 02, 2025 12:54 PM
Adam Feinberg
Elegran - Manhattan, NY
NYC Condo, Co-op, and Townhouse Advisor

There are a lot of ways to succeed in this business. If cold calling is not for you- that's ok. I know agents that sit down in a coffee shop every day and work from there. Over weeks, months, years- regular customers will see you, overhear your conversations, strike up a conversation, etc. Others might join a private gym and get to know other members over time on a friendly basis- and you don't have to talk business- but eventually they will overhear you and talk with you about real estate even if you weren't the one to raise the topic.  In NYC, Real Estate is one of our favorite topics- and the ongoing jokes about real estate in NYC on Seinfeld weren't far off from real life- so everyone wants to talk to you. 

When I was in high school, I briefly did some cold calling for my parents company- I hated it, and when I became an agent- decided this is not a path I wanted to pursue. But I don't have any issue calling warm leads or those in my network letting them know what I can offer or if they know anyone that might be thinking about buying or selling.

Mar 02, 2025 08:07 PM
Anna "Banana" Kruchten
Retired Broker/Owner - Phoenix, AZ
602-380-4886

Margaret you and I are on the same page with - just make that call! That is one thing I always stressed to our agents, the importance of building long term relationships and that means talking.  Not in annoying ways like a few folks have mentioned but rather a caring, how you doing kind of thing like friends do. I continue to do so to this day!

Mar 03, 2025 09:30 AM
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

Unfortunately, Margaret Rome Baltimore 410-530-2400, if I pick up my phone every time it rings I will spend all my day talking to spammers. If I do not recognize the caller, I do not answer. If they want to talk to me about something of mutual interest, they will leave a message and I will call them back ASAP.

Mar 06, 2025 06:07 PM