During our Zoom calls on AI, I frequently indicated that AI is best suited for marketing and some job/task functions in the real estate environment.
The reason for this is that AI has proven unreliable for market analysis/ research. This will improve over time but there are inherent problems. I frequently mention that AI does not understand sarcasm and humor. So of someone states: "Sure a unit in ABC condos in Anytown USA are worth $150k (sarcastically) and the real market value is $400k, AI can interpret this has the market value is $150k and your results may be skewed.
Back to marketing...during our Zoom calls..I mentioned that AI searches were 8% of searches. his was months ago...this number is up to 23% now so PAY ATTENTION!! LoL.
In my tech firm, we refer to AI searches as AEO (AI Engine Optimization). Others use this term too but not everyone.
For one thing, AEO is gaining in the search world. It will be viable years from now but SEO is fading...FAST. AEO turns a concept and brings it to reality. Be ahead of the curve.
At first glance, AEO works in the same manner. To briefly summarize....AEO is AI and AI "finds" AI...SEO does but it is a different world all together.
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