Do you have a different strategy now that half the year is gone for your RE business?

1️⃣ Mid-Year Reality Check (Market Pulse)

• Inventory remains tight in most categories, especially for vacant land.

• Buyer fatigue is creeping in, but serious buyers remain hungry for the right parcels.

• Interest rates may soften slightly in Q3/Q4 — which could bring another small wave of buyers.

• Many sellers are still in "wait and see" mode.

New Strategy Shift
👉 Aggressive seller prospecting — it's time to start shaking more land loose.
👉 More off-market work — contact past owners, developers who paused projects, estate attorneys, surveyors, etc.
👉 Position yourself as "The land agent who creates inventory."

2️⃣ Build Your Fall Pipeline Now

• Deals you're sourcing now are closing late summer or fall.

• Start aggressively planting seeds for September/October closings.

• Land buyers often have longer due diligence — get them started now.

New Strategy Shift
👉 Early fall marketing blitz:

• "If you're thinking about selling before year-end, now is the time."

• Highlight 2024 capital gains opportunities.

• Play up still-strong pricing on prime land.

3️⃣ Seller Education

• Some sellers still don't realize how valuable land is right now.

• Many think “the market has cooled” because they read headlines about residential sales.

New Strategy Shift
👉 Create seller-focused content:

• "Why now is the window to maximize land value."

• Show recent land comps (even if few).

• Offer free consultations: subdivision viability, perc tests, zoning checks.

4️⃣ New Buyer Channels

• Consider doing webinars, short video clips or "drive the land" tours for buyers.

• Showcase off-market parcels you control or have access to.

New Strategy Shift
👉 Build a mid-year "VIP Land Buyer List" — give your best buyers early access.
👉 Use AI tools (I can help build these) to match buyers with zoning overlays, parcels not yet listed.

5️⃣ Back to Basics

• Tighten follow-up systems.

• Leverage summer events to network with owners (farmers markets, town fairs, etc.)

• Build personal relationships that lead to future listings.

Summary Mid-Year Slogan:
👉 "Create inventory. Educate sellers. Capture fall buyers. Build 2025 pipeline now."