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Commission Breath: What It Is and Why It’s a Deal Killer

By
Real Estate Broker/Owner with Gwen Fowler Real Estate, Inc 10307

If you’ve ever worked with an agent who seemed a little too eager to close the deal, you may have experienced what we in real estate call “commission breath.” It’s that invisible but undeniable feeling that the agent is more interested in their paycheck than in your best interests.

What Is Commission Breath?

Commission breath shows up when an agent pushes buyers into homes that don’t fit, hurries sellers to take offers that don’t serve their goals, or focuses conversations on their own needs instead of listening. It’s not always intentional, but it’s easy for clients to spot.

Think of it like bad breath—you can’t always tell you have it, but everyone else notices. And once they see, trust starts to evaporate.

Why It’s a Problem

Real estate is a business built on trust, relationships, and fiduciary responsibility. The moment a client feels that their agent is driven more by dollars than by service, the relationship is damaged. Buyers and sellers pull back, start second-guessing, or even change agents midstream.

Commission breath doesn’t just cost a deal—it costs long-term referrals, repeat business, and reputation.

What Clients Actually Want

Clients want:

  • An advocate who listens to their goals.

  • A negotiator who will protect their interests.

  • A professional who communicates clearly and honestly.

  • Someone who can solve problems—not create pressure.

At the end of the day, they want to know you’re focused on their success, not yours.

How Good Agents Avoid Commission Breath

The best way to stay fresh? Keep your focus on the client. Here are a few ways I approach this:

  • Education first. I make sure my buyers and sellers understand the process so they can make informed decisions.

  • Options on the table. I provide choices, not ultimatums. Clients decide their pace and path.

  • Transparency. I explain market realities and possible outcomes, so there are no surprises.

  • Service over sales. My business is built on referrals and repeat clients—something you don’t earn by pushing.

When you put the client first, the commission takes care of itself.

Final Thought

If you ever feel like your agent is more focused on their next payday than your next chapter, it’s okay to step back and reevaluate. Real estate is one of the biggest financial decisions of your life—you deserve an advocate, not someone breathing pressure down your neck.

Your next chapter starts here, and it should begin with confidence, not commission breath.

Posted by

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Gwen Fowler

Gwen Fowler Real Estate, Inc
317 South Highway 11
West Union SC 29696
Serving Oconee County, from the banks of the Chattooga River to the shores of Jocassee, Hartwell & Keowee Lakes, and all the private lakes in between.

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Contact me about property in Oconee County, Seneca, Walhalla, Westminster, Long Creek, Salem, Mountain Rest, Richland, Sunset and Six Mile, SC.  2nd homes are our expertise. 

The best number to reach me at is 1-864-710-4518--either by call or text.

View our listings at www.CoolMountainEscapes.com

 

 

 

Comments(25)

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Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Gwen - I don't previously recall that particular term.  However, houseitosis, can be sensed in the real estate industry where other things need to be prioritized.  

Sep 16, 2025 03:20 AM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Michael Jacobs You make such good jokes, thanks for the comment and a new word to add to my real estate dictionary.

Sep 16, 2025 06:01 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Commissions are certainly important, but putting the needs of the clients first is the best way to get the biggest commissions, haha.

Sep 16, 2025 05:36 AM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Brian England do your job, then worry about being paid.  Being in a position on uncertanty has changed how we do business, but it is a good change and we just need to move forward.

Sep 16, 2025 05:59 AM
Lew Corcoran
Better Living Real Estate, LLC - East Bridgewater, MA
Expert guidance. Exceptional results.

Thanks so much for sharing this insightful post, Gwen Fowler SC Lakes & Mountains 864-710-4518 . I really appreciate how you highlight the importance of putting clients first and building trust. Your tips serve as a great reminder for agents to stay genuine and focused on helping clients succeed. Truly valuable advice!

Sep 16, 2025 03:51 PM
Anna "Banana" Kruchten
Retired Broker/Owner - Phoenix, AZ
602-380-4886

HI Gwen oh yes the ole commission breath.  I had an agent or two that had that problem and they learned how to look at things differently quickly. Our business was built on trust and that trust went both ways. Always putting the clients first is key.  It's not about money......but it's easy to see when agents have those 'dollar signs in their eyes'. 

Sep 17, 2025 11:01 AM
Patricia Feager
Referral Specialist - DFW FINE PROPERTIES - Flower Mound, TX
Licensed to April 2027

Gwen Fowler SC Lakes & Mountains 864-710-4518 - I never heard of "commission breath" before. It sounds very offensive and stinky! Agents like that don't belong in the real estate business.

Congratulations on an excellent blog post. I'm very happy to see yours was featured and I learned something new from you! May you receive many more featured blog posts on AR and a lot more sales for your integrity. 

 

Sep 17, 2025 02:53 PM
Dr. Paula McDonald
Beam & Branch Realty - Granbury, TX
Granbury, TX 936-203-0279

Yep, we "smell" this a lot during the slower times in real estate. I experienced this back in 2008/2009. It was a mess out there. Great post.

Sep 17, 2025 06:52 PM
Chris Lima
Turtle Reef Realty - Port St Lucie, FL
Local or Global-Allow me to open doors for you.

Hello Gwen,

I appreciate your spin on this one.  It's sad but true.  Fortunately, there are more of us with sparkling, minty breath than those of us with commission breath or as Michael Jacobs put it houseitosis. Have a great day! 

Sep 18, 2025 06:37 AM
Ginger Harper
Coldwell Banker Sea Coast Advantage~ Ginger Harper Real Estate Team - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

Gwen.

Such an appropriate post at this time.  We need to always remember to do the right thing for our clients..

Sep 18, 2025 02:14 PM
Jan Green - Scottsdale, AZ
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

So true and when the housing market is in a slump, these types of agents increase! 

Sep 18, 2025 05:22 PM
Liz and Bill Spear
Transaction Alliance 513.520.5305 www.WarrenCountyOhioRealEstate.com - Mason, OH
Transaction Alliance Cincinnati & Dayton suburbs

I've seen the phrase before, but fortunately have not seen obvious behavior by too many agents I've worked with that made it clear they had a bad case of the breath.

Sep 18, 2025 07:30 PM
Debra Leisek
Bay Realty,Inc Homer Alaska - Homer, AK

I have never heard of Commission Breathe!  It certainly sounds very bad and funny all at the same time!  Great post! 

Sep 18, 2025 11:19 PM
Peter Mohylsky, www.athome30a
Property Management Inc.-Destin - Sandestin, FL
Call me at 850-517-7098

I have never heard that term but I have experienced that agents reactions.  

Sep 19, 2025 06:21 AM
Jeffrey DiMuria 321.223.6253 Waves Realty
Waves Realty - Melbourne, FL
Florida Space Coast Homes

It is interesting, I feel like AT LEAST half the agents I work with on the other side of the transaction are only in it for the commission. Sad.

Sep 19, 2025 09:13 AM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Commission is the driver for many agents.  The true value of your value is lost.

Sep 19, 2025 11:53 AM
Emily Medvec
eXp Realty | Santa Fe - Santa Fe, NM
Broker | Realtor | Santa Fe & Northern NM

Thanks for a new response to an agent who appears to be clearly out for themselves..."hmm, it appears you have commission breathe" --- Sadly, the more this happens and we all know consumers are aware, this only hurts all of us. Great post!

Sep 19, 2025 11:18 AM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Thanks.  My husband hates the title, but he does understand the concept.

Sep 19, 2025 11:52 AM
Kelly McGovern
Realty Concierge International - Bellingham, MA
Working with Kelly is a good move

I had never heard of this saying before, but now that I am aware of it, I plan to use it! I always prioritize the best interests of my clients, which is why they come back to me for repeat business and refer me to their family and friends. I have known a few agents who have a "commission breath," and they didn't make it in the business long term. 

Sep 19, 2025 01:21 PM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Commission is just one part of the deal and if you go into it to make the deal work for everyone, then you have earned a commission.  The agent who has to win usually loses the deal.

Sep 22, 2025 06:40 AM
Ellie McIntire
Ellicott City Clarksville Howard County Maryland Real Estate - Ellicott City, MD
Luxury service in Central Maryland

With a tighter market I am sure some consumers are seeing this a lot. You get what you pay for!

Sep 20, 2025 06:18 AM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Many of my consumers have a hard time understanding commission-based pricing until I explain it to them. If you don't pay, you won't receive the same level of service as someone willing to invest in their needs. There are many ways to get paid and in this market we have to explore all of them.

Sep 22, 2025 06:39 AM
Katina Hargrove 352-551-0308
Stake Your Land Realty, Inc. - Sorrento, FL
Broker/Owner, SFR®, e-PRO®, GRI, AHWD, REALTOR®

Good morning Gwen Fowler SC Lakes & Mountains 864-710-4518 I have never heard of the term commission breath. I do remember about ten years ago, I would receive an email or post card advertising getting your commission before closing. It was not logical to me.  "We finish the job and then we get paid"

Sep 21, 2025 05:45 AM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Getting the commission ahead would make the deal even harder to close. I hope I don't have to deal with this too.

Sep 22, 2025 06:37 AM
Gloria Todor
Premier Property Sales & Rentals - Springfield, PA
& Doug Durren (484) 431-3686 in SE PA

Gwen, I've never heard of this term before, but it makes a lot of sense that it there is such a description of such agents.

Sep 21, 2025 12:55 PM
Gwen Fowler SC Lakes & Mountains 864-710-4518

And I seem to be dealing with all of them this week.  I hope your week is better than mine will be.

Sep 22, 2025 06:36 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good evening Gwen Fowler SC Lakes & Mountains 864-710-4518 ,

Love your post. I've always been able to spot the agent more interested in their pay check than their clients. Our clients deserved a true advocate, not someone  pressuring you!

Sep 22, 2025 07:02 PM
Gwen Fowler SC Lakes & Mountains 864-710-4518

Or someone who asks, "Is this the one, ready to write an offer," at every house.

Sep 24, 2025 06:02 AM
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

Wise words, Gwen Fowler SC Lakes & Mountains 864-710-4518

Sure, I expect to get paid but I need to EARN my commission. I do that by remembering that the best outcome for me stems from providing the best outcome for my client.

Sep 27, 2025 06:15 AM