Here's a simple, reasonably quick, inexpensive way to add to your traffic. Pick some aspect of your community, get your camera and start snapping. Collect basic info about each of the images and upload all to a gallery where it can serve as a image directory for that area. Not only is it quick and easy, it's also low maintenance, another form of inexpensive.
We built one for the city of Dexter, Michigan. It took about 20 hours of labor between snapping pics and then finding/entering data about each. Something like this could be started and finished in a week once you have the process down.
We hosted our own using Coppermine which I think is best if you want to own the traffic. The total launch cost looks something like this:
- Hosting $70/yr (I recommend HostGator)
- Domain Name $7
- Photo Labor $100
- Data Input Labor $300
First year cost: ~$500. Subsequent maintenance: $77/year.
Not sure how much traffic Dexter, Michigan will pull, likely not that much, but I'm sure the Google ads will cover that.
For smaller cities like Dexter, it works to grab every business. In larger communities go after something less generic. e.g., An image gallery of every hole on every golf course might develop a following. Rule of thumb, take pics of something that people enjoy or need.
So...if you're curious about what Dexter, Michigan looks like try
Footnote: When you're snapping pics, make sure to stay on public ground so that you don't grab something you don't own. Also a good idea to try to avoid getting faces of people in your gallery unless you get them to sign a waiver. You can take a public pic of anyone, but if you plan to use it commercially, a release form is a good practice.