Are You Getting the Pciture?

The first visual impression can set the tone for the best lasting impression. If you've ever heard that buying and selling real estate can be an emotional process, you heard right. Don't under estimate the positive influence on both sides of the transaction that a great set of photos can provide. Both buyers and sellers benefit from the best marketing tool in real estate. Uplifting images can create interest, instill pride, and set apart one listing from the rest.
Buyers are sifting through listings waiting for that special home to jump out and grap them. Then a series of photos or a virtual tour can capture their interest and take them on that joy ride through their potentially new home without ever leaving their seat. Then they convince their buyer's agent they have got the see this house, and the positive momentum builds from there as the buyers are wanting to relive that joy ride in person. As the home lives up to the initial impression, an offer can become imminent.
Sellers are becoming more aware of this aspect of marketing and are selecting their real estate agent based on the ability to deliver quality photographs of their most important financial asset. They understand the advantage and leverage in the transaction of the buyer viewing their property in the best light. With the photographic standard set, the seller's pride in homeownership and desire to maintain their home for each buyer showing can also help keep the positive vibe flowing.
When these two mindsets are headed in the right direction, good things can happen. Getting the transaction started with this kind of mometum the odds of two satisfied clients is a lasting impression.
Are You Getting the Picture?