5 More Hints to Surviving the Real Estate Storm

Real Estate Broker/Owner with The Real Estate House

My original post gave 5 hints and here are 5 additional ones to add to your list. 

1. Start or update your newsletter.  While many agents are deciding to look for second jobs, there are fewer of them continuing to keep their names out in the community.  So whether you email it, leave some in your office for visitors to pick up or in a local grocery store, it will help keep your name out there.

2. Write a press release.  There are many free services that can get your important announcement out to many people.

3. Write letters to editors on real estate topics that come up.  Chances are the more you write, the chances of them posting your comment/s are higher.  You can then use this free exposure to familiarize readers with who you are.

4. Be a speaker.  Many networking groups are always looking for speakers to educated their members and guests on a topic.  Why not you?  Don't you have something to share?

5. Invest in yourself!  Whether you update your marketing plan to include more details about you, or take an investment class, you have to put the time in to making you better.

Well, I hope these have helped.  During my career, I have used a variety of these and other marketing ideas that have helped me double my business.  The key is sticking in there and finding one or two things that you can commit to.


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Lorraine or Loretta Kratz
Crescent Moon Realty, Inc. & Land N Sea Auctions. - San Marcos, CA
Certified Negotiation Consultants


Good points. I especially liked the one about speaking. Many agents could use to sharpen their skills in public speaking  by going to Toastmasters. I am off to read the first five.

Aug 02, 2008 12:21 AM #1
Fernando Herboso - Broker for Maxus Realty Group
Maxus Realty Group - Broker 301-246-0001 - Gaithersburg, MD
301-246-0001 Serving Maryland, DC and Northern VA

knock on doors.. . great excercise on a Saturday morning

Aug 02, 2008 12:47 AM #2
Barbara Carter
C21 Alliance Realty Group - New Paltz, NY
Serving Your Real Estate Needs in the Hudson Valle

Tameka- I like the idea of the newsletter- we have one but I never thought of putting it out at stores- Do they let you do that? These are great tips- I think keeping our name out there is the key- Thanks

Aug 02, 2008 12:57 AM #3
Linda Breeding
Keller Williams Realty - Pinehurst, NC

So true - it's important to keep your name out there. When things get better guess who's going to be getting those calls, YOU! Great post.

Aug 02, 2008 01:06 AM #4
Dr. Tameka Bryant
The Real Estate House - Kansas City, MO
Helping you close more deals!

Yes, many local establishments allow you to leave your information.  In my newsletter, I work with a few stores in the neighborhood and offer 10% discounts on purchases.  This helps them with advertising too.  Some other ideas specifically for the newsletter: jokes, games, coupons, upcoming events, neighborhood garage sales, fun facts, trivia questions that people can send responses to you to win something....

Aug 02, 2008 01:21 AM #5
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Tameka, good points for staying in front of the competition and improving your business. Thanks.

Aug 02, 2008 01:37 AM #6
Kevin Gouchenouer
Century 21 Realty Concepts - Effingham, IL


Great ideas and very insightful.  Thank you for sharing those.

Aug 02, 2008 01:46 AM #7
Chip Jefferson
Gibbs Realty and Auction Company - Columbia, SC

good pointers, get out and work for your paycheck. Invest in yourself in many ways. Newbies take  sandler sales. Lots of ways to be all that you can be without joining the army.

Aug 02, 2008 01:53 AM #8
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Dr. Tameka Bryant

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