Let's all try this, what the heck? Marketing tip from the ERC, Coffee Project

By
Real Estate Agent with Exit Realty DTC 003887

Hey all,

I was reading the ERC just right now and wanted to share this little news clip.  We could try this, maybe once a week and see what sort of response we get off of it.   It would have to be Starbucks drive through though.  Let me know your thoughts.

Looking for a great marketing idea? Try the "Coffee Project".
11-Aug-2008
Click to find out how an investment of $1.39 turned into a $435,000 listing.


 

Loretta Hughes, Broker/Owner EXIT Realty Fusion in Regina SK says...

"I just wanted to share a story with you re the Recruiter. At our office we have what we call the "Coffee Project". We actually borrowed this from Wayne Cochrane and thought it was a great idea and we made a few changes that suited us .When we go through the Drive thru at Tim Horton's* we give the clerk a copy of the Recruiter that has our letterhead and a business card stapled to it {and} on the letterhead we write a handwritten note, {saying}, 'I would like to buy coffee for the car behind us and can you give them this paper?'

"About three weeks ago, I went through and saw that the car behind me was wrapped with ads for our local Junior Hockey Team, the Regina Pats. I wrote a note that said, 'Go Pats Go' on my note. He sent me a text message right away that said 'What a brilliant marketing idea, I will tell everyone I know!' Two weeks later I got a call from the Coach of the Regina Pats saying he had accepted a job in Ottawa and could I come over and list his house?

For an investment of $1.39, I got a $435000 listing at 8%. It's so easy and fun!"

* for the benefit of our US friends, Tim Horton's is a chain of coffee shops and a Canadian icon. 

Posted by

Thank you very much for reading my blog and I look forward to working with you.

Tatyana Sturm, EXIT Realty DTC, Realtor GRI CDPE, Denver Colorado REALTOR

AURORA CO LISTING AGENT

Aurora CO Relocation specialist

Centennial CO Relocation specialist

Parker CO Relocation Specialst

Denver Colorado short sale specialist

www.denvershortsalepros.com

Proud Greenfield, Aurora, Colorado Resident and Realtor

FACEBOOK ME

LINKEDIN

www.5280EXIT.com

Comments (2)

Lanre-"THE REAL ESTATE FARMER" Folayan
Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Wow! Unbelievable. I actually heard about something like this on www.realtor.org. Someone said that whenever you pay for a meal through drive thru,pay for the person's meal behind you and give them your business card. I thought that was a very brilliant idea. Congratulations to Loretta Hughes on getting the listing.

Aug 12, 2008 12:47 PM
ama hender
Lone Tree, CO

I have heard of this, but also for paying for the person next in line at the dry cleaners.

Aug 12, 2008 02:28 PM

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?