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Helpful Open House Tips

By
Real Estate Agent with Prudential C Dan Joyner and Young Realtors

I had the pleasure of taking a class today at the Keller Williams office on "Running a Successful Open House".  The open house usually does not sell the home, but brings prospects for the Realtor to build a future database. The Realtor can generate more results with the selection of the house, preparation, strategically placed signs, useful information such as the CMA for the house, school information and other listings, and give-aways. Of course, follow up after the open house is crucial to turning a prospect into a client.  This was a great class.

Thanks to the Gardner Team!!

 

Ginger Ryals

Keller Williams Realty

gingerryals.yourkwagent.com

 

Comments(3)

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Michael Wayne Jackson
Luxe Places International Realty - Novato, CA
Broker - Seniors Real Estate Specialist Novato

I have noticed this same thing during an open house. The majority of the people will continue to look at other properties if the open house is not the one that works.

Aug 12, 2008 07:18 AM
Leesa Finley
RED Properties - Wake Forest, NC
RED Properties - Raleigh NC Real Estate

Ginger - that is key - BE PREPARED!  Have info on the houses surrounding your open house that are for sale.  Engage them!

Aug 12, 2008 07:29 AM
Shane OnullGorman
Eau Claire Realty, Inc. - Eau Claire, WI
Eau Claire Wisconsin, Real Estate Agent & Realtor- Buy or Sell

Theres more to the open house than just getting buyers. You are getting the house out there for people to see. You are also creating advertising for the open house when you announce it. You are also getting word of mouth when people come see the house and talk with others about it. I do 4-6 every weekend. EVERY single weekend. If I take a Saturday off then I double up Sunday and do even more the next weekend.

I used to think Sunday open houses were a waste of time until I had 7 different couples at a house which is double a good day on any day. I also met 2 new buyers who wouldnt have been there to meet me if not for that.

Aug 12, 2008 07:45 AM