Jill had a guest writer this week, and the article about Twitter was eye-opening I have to say - and now I am going to put in more effort.
Writer gave some resources you should check out as well:
Want to read the article? It's located in the archives here.
Want to Follow Me on Twitter?
If Jill Whelan can personally recommend Twitter and state that it has professional worth - it's enough to kick my butt in gear and at least put in a conscious effort for awhile.
All the best~