Special offer

Washington Post writes about Real Estate Blogging & ActiveRain

By
Real Estate Agent

"...No longer must potential home buyers and sellers actually speak to real estate professionals to meet them. Instead, consumers are accessing agents' ever-more-common blogs, social network pages or viral video campaigns -- all of the burgeoning options that have been called Web 2.0 -- to tap their expertise and get a sense of their personalities. Some meet agents who quickly feel like buddies; others go with discount brokers and don't have any direct contact with their agent until they're ready to put a bid on a house.

"In this type of environment the cream rises to the top," said Jonathan Washburn, chief executive of ActiveRain, a popular real estate blogging site that boasts membership of more than 100,000 real estate professionals. Traditional advertising provides limited information, he said, but online, agents "get a chance to demonstrate their actual expertise by writing about things that are relevant to the consumer.""

Read the entire article here

(I also would like to thank Simone for writing a great article.)

Judy Peterson
Berkshire Hathaway HomeServices Fox&Roach Realtors - Tredyffrin, PA
"Superb Service, Superb Results"

Congratulations to you and your development team for the recognition!  The challenge is always to convert the interest from clicks to clients. This story is very encouraging!

Aug 17, 2008 01:04 AM
Monika McGillicuddy
Berkshire Hathaway HomeServices Verani Realty - Hampstead, NH
Southern NH & the Seacoast Area

Awesome! I loved reading the article and knowing that I know the people mentioned.

Aug 17, 2008 01:21 AM
Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Congratulations to you, Activerain and got Bob and Frank. Very exciting to read this.

Aug 17, 2008 01:27 AM
Cathy Tishhouse
RE/MAX Showcase Homes - Royal Oak, MI
Royal Oak Real Estate

My nephew is on his honeymoon in Italy and just sent me a link to the article - apparently it's raining so his wife didn't mind using the phone instead of drinking wine.  Anyway, I was glad to have it and happy to be a part of AR -- Congratuations.

Aug 17, 2008 01:41 AM
Kathy McGraw
CELLing Realty - White Water, CA
Riverside County CA Real Estate

Jon...I'll just reblog Miss's comment :)  It is way cool to be quoted by a respected Publication for sure, and it helps all of us here blogging....

** did you see Rich took your points LOL :)

Aug 17, 2008 05:11 AM
Everard Korthals
---Preferred Lifestyle Advisors--- - Lancaster, PA
Mountain Realty

These articles are great for awareness.  Looking on Youtube, Localism and Active rain were spotlighted frequently by a plethora of users last year but this year not so much despite the big promotion of the land rush.  Here's hoping for more of this kind of visibility elsewhere.

Aug 17, 2008 07:45 AM
Shannon Gilmore, CRS
Long and Foster Real Estate - Warrenton, VA
Real Estate Sales Associate with Long and Foster

Thanks for sharing I had missed this and want to use it to inspire some of my realtor buddies in VA who are slow to get blogging...

Aug 17, 2008 08:17 AM
Lanre-"THE REAL ESTATE FARMER" Folayan
Samson Properties - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Thank you for sharing. Like Shannon said,this should be a good recruiting tool to get real estate professionals to blog. Great post.

Aug 17, 2008 08:51 AM
Bob Carney
Taylor-Made Deep Creek Vacations & Sales - Mc Henry, MD
Licensed MD/PA Real Estate Agent

All I can say... Pretty damn sweet!!! : )

Aug 18, 2008 09:26 AM
LaShawn Norden
Keller Williams Heritage Realty - Longwood, FL
REALTOR, (321) 377-0157, Your Real Estate Advocate in Central FL

How awesome...additional press for A|R means more exposure for those of us who are here! Congrats for the great article! You guys ROCK!!

Aug 21, 2008 12:35 PM
Jimmy McCall
JimmyMcCall.com - Cunningham, TN
The Ex-Mortgage Consultant

Jonathan, Thank you for posting this article.  It is nice to see what people are saying about Active Rain.

Aug 21, 2008 01:37 PM
Kevin Wood,
Keller Williams Southern Arizona - Tucson, AZ
Tucson, AZ Realtor

Bob,

How did the idea for AR originate? I haven't been a member too long but the benefits and reciprocity are incredible thus far.

Aug 22, 2008 04:46 PM
Pippa Mac
Chevaux Group Realtor, The Woodlands and Spring - The Woodlands, TX
The Woodlands TX Real Estate

This is great news for us on AR who are working constantly on our SEO / Blogging

Aug 24, 2008 01:42 PM
Linda Breeding
Keller Williams Realty - Pinehurst, NC

Thanks for the article, I know AR works I have friends, other agents, and clients I'm working with telling me that have read my blog. Gotta love AR!

Aug 27, 2008 02:47 PM
FRANK LL0SA Esq.- Northern Virginia Broker .:. FranklyRealty.com
Northern Virginia Homes - FRANKLY REAL ESTATE Inc - Arlington, VA

Hey Jon,

I don't get any thanks for telling Simone about ActiveRain?

 

;-)


Frank

Aug 27, 2008 02:59 PM
Jeff Belonger
Social Media - Infinity Home Mortgage Company, Inc - Cherry Hill, NJ
The FHA Expert - FHA Loans - FHA mortgages - USDA loans - VA Loans

Jon.... very exciting indeed. It's great to be recognized... and there is so much truth about online networking now... and meeting people online, to work with. My only concern is that there is also so much misleading information out there.  Nice job here and thanks for sharing this..

Jeff Belonger

Aug 28, 2008 05:30 PM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Jon:  I can't believe that I missed this when you posted it!  I've been wondering where you are and scrolled down to find this!  WOW!  Congratulations--The Washington Post, huh?  That's fantastic--and I'm so glad to be a part of this community--I just LOVE it here!!

Debe in Charlotte

Sep 07, 2008 02:07 PM
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!

Jonathan- Congrats, you are just becoming a media star:)

Sep 15, 2008 05:00 PM
Nicole Weidauer
Keller Williams Greater Seattle - Shoreline, WA

This is a great article- thanks for sharing! Active rain really has changed the way I do business and the way my customers are able to utilize me. I am so grateful for the opportunities that have come my way because of this site and other blogging sites.

Articles like this one that speak of the powerful way blogging and internet campaigns can improve a business really get me fired up! Thanks for sharing and thanks for starting this great community!

Kind Regards, Nicole Weidauer

The Egerer & Weidauer Team, Keller Williams Realty North Seattle

Sep 16, 2008 05:45 AM
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS

I think searching for an agent online and reading their blogs - as well as testimonials and links - gives a much more realistic view of an agent than just advertisements.

Sep 16, 2008 12:51 PM