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To Brokers Open or Not to Brokers Open

By Sheila Santini

Real Estate Agent with Waterfront and Boaters paradise Realtor!

August 17, 2008 02:59 AM

So, I'm a little confused, An agent called yesterday to show my newest listing, I recognized her name and said " I'm so glad you called, I was just getting ready to call you are you available to participate in a Brokers Open next Thursday 12:00 -2:00?" Her reply was "well, I don't know Brokers Open??," She continued to say "I was thinking we could all get together and hold one Big "Open House". So my question to all of you to clarify my confusion is:

If Statistics say 80+% of all Buyers come through an Agent, wouldn't it be better to get 20-25 Agents through your Brokers Opinion 2 hours to see the quality of your listing and that it show's well, is Move in, and Priced Right.

Vrs. 4 hours on a Saturday or Sunday for 1-2 Buyers, that arent really buyers any way?????

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David Slavin

Keller Williams Premier - Katy, TX

CDPE, ABR, SRES Keller Williams Premier

Of course this would be the logical route but trying to brokers into the house hasn't ever worked for me. I've done many broker opens and I left with lots of food and only 3 brokers came to look and they where from my office showing support.

Aug 17, 2008 03:26 AM

Sheila Santini

Waterfront and Boaters paradise Realtor! - Tarpon Springs, FL

GRI

Hmm, thats been my experience for Open Houses, I have sold more homes from Brokers Opens, and or put more deals together becuase of seeing, & knowing the inventory. and in 7 years only once sold a home from an open house to a couple that had a "family friend" realtor representing them. Oh did I mention the Family Friend was an out of towner!

Aug 17, 2008 03:34 AM

P G

Charlottesville Solutions - Charlottesville, VA

I see that you are new to Active Rain and I just wanted to welcome you. I hope that you enjoy it as much as I do and that you find it a great resource.

Aug 17, 2008 06:06 AM

Adam Waldman

Westcott Group Real Estate Company - Hauppauge, NY

Realtor - Long Island

SHEILA - Logically speaking, the broker open makes much more sense than the traditional open house (in most areas). Most often, another agent is going to sell the home, so allowing them easy access early on can be helpful.

Aug 17, 2008 11:29 AM

Sandy Nelson

Riley Jackson Real Estate Inc. - Olympia, WA

your Olympia area Real Estate Specialist

A brokers open will do more to find a buyer for the house. An open house will do more if you need to find a new buyer client.

Sandy

Aug 17, 2008 11:44 AM

Jim Crawford

Long & Foster - Fredericksburg, VA

Jim Crawford Broker Associate Fredericksburg VA

It is networking with other agents that may have buyers or will promote your home back at the office.

Aug 17, 2008 11:47 AM

Lori Isaacson

Credit Restoration Consultants - Plantation, FL

i Sheila,

On behalf of Credit Restoration Consultants and the 104,700 plus members of ActiveRain, I wish to welcome you to the network. Should you ever have a question as it relates to bad credit, credit repair, credit restoration, or identity theft, please do not hesitate to contact me at (954) 581-5050 or at my direct dial number of (954) 449-9987.

Best wishes,

Aug 19, 2008 02:35 AM

Rick Fitzgerald

AAM Capital - Chattanooga, TN

The MultiFamily Expert

Thank you Sheila for posting on my blog. Welcome to Active Rain! Really enjoy your part of the world.

Aug 19, 2008 05:42 AM

Michael Sahlman

www.HomesForVIPs.com - Keller Williams Realty - Miami Beach, FL

e-PRO - Miami Beach Florida Luxury Homes

Definitely it is a lot better to hold a Brokers Open than a regular open house. Exposing it to 20 agents who may have buyers significantly provides more exposure than the few "buyers" that go to your open house.

Aug 19, 2008 11:04 PM

To Brokers Open or Not to Brokers Open

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