August 17, 2008
Believe it or not, the reputation of the loan agent you work with can mean the difference between obtaining the property you want, or losing out in multiple offer scenarios.
Multiple offers in this market, you ask? Indeed.
As agents, savvy sellers, and alert home buyers are aware, pricing is key in a down market.
Smart sellers listen to their Realtors when it comes to pricing their property for sale. Therefore, despite 3 houses for sale on the same block (Santa Monica), a new listing came on the market 2 weeks ago, and my well-prepared buyer snapped it up in a multiple offer scenario.
Her success in the bidding was very much due to the sterling reputation of her loan agent. The listing agent and her office manager were well-acquainted with him. He proclaimed the buyer to be "....more than qualified" to purchase the home. The listing agent recommended her seller choose this buyer, in spite of the fact other offers were higher than asking price.
Well-priced homes are selling, buyers know the market, and good loan agents are worth their weight in gold.
K.C. Soll
Sotheby's International Realty
"Your Guide to Coastal Los Angeles Real Estate"
310.245.6161
The K.C. Soll Group
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