Unique Flyers for Listings ???

Real Estate Agent with Keller Williams Realty SunCoast

We love to hear about new ideas for producing unique flyers/brochures.  We are always seeking fresh approaches for our "product."  We tend to use flyers that are quite traditional in look with multiple pictures, MLS numbers, bullet points for outstanding features and of course the usual contact info.  Would love to have a more contemporary look.  Would you be willing to share with me and others your thoughts and ideas on the subject?  

Thanks in advance,

Carole Lhuillier
Keller Williams Realty



Comments (11)

Renée Donohue~Home Photography
Savvy Home Pix - Allegan, MI
Western Michigan Real Estate Photographer

My flyers are in PDF format so I can't upload them :(

I use adobe cs2 (working on getting 3).  I fit the image of the exterior of the property in the background and I make it transparent to 35%.  I then (sometimes) add interior pics in the four corners.  I write in the middle, over the main image

  • Address
  • x bedrooms
  • xxxx square feet
  • for more information, pictures and current pricing go to www.ReneeBurrows.com/5410 (an example of a single prop site I set up for the property)

Then at the bottom

Renee Burrows

Nevada Realty Solutions



I have websites for the services I offer

  • For more info on Rentals go to:
  • For more info on New Construction go to:
  • For more info on this COmmunity go to:

Underneath that:

More properties you may be interested in:

4 BRS Rhodes Ranch REO $300k www<dot>ReneeBurrows<dot>com/whateversiteis

And so on and so forth.

My main focus is that the buyer is NOT going to buy that house but I try to offer them EVERYTHING POSSIBLE on that flyer, something they may be interested in <AND> driving traffic to my website.  That way the lead isn't totally lost if they aren't ready yet, they use my website as a resource.

Hope that helps!  If you want to see a copy of the flyer in PDF just email me!

Aug 19, 2008 04:14 AM
Carole Lhuillier
Keller Williams Realty SunCoast - Saint Pete Beach, FL
Our Home Team SunCoast

Good point, Renee.  The buyer is most likely NOT going to buy that house so your approach is a really good one.  I'll email you.  Thanks, Carole

Aug 19, 2008 04:21 AM
Scott Hoen
Carson City, NV
VP, Nevada State Manager, 714-270-9607

Two different sources to check out.  First, for printed flyers and post cards with unique designs and great prices is WebUSMail and secondly, for single property domains or a web site for a property that is an online flyer -- try ListingProducer.

Aug 19, 2008 04:22 AM
Carole Lhuillier
Keller Williams Realty SunCoast - Saint Pete Beach, FL
Our Home Team SunCoast

Scott. thanks for the ideas.  I'll check it out and I'm sure others will, too.  Has anyone else ever used either of these??

Aug 19, 2008 04:24 AM
Pacita Dimacali
Alain Pinel - Oakland, CA
Alameda/Contra Costa Counties CA


Both Vflyer and Postlets offer print versions of their flyers, and they both have different themes.

Also, if you're using Publisher by Microsoft Office, they have various templates included with the software, and you can also download other templates specific to real estate from Microsoft.com.

Finally, there are companies who sell such packages. Prospects Plus is one such company that offers several examples of brochures, flyers, postcards.

These are "traditional" resources, but their templates are quite good.

Good luck.


Aug 19, 2008 04:42 AM
Ann Allen Hoover
RE/MAX Advantage South - Hoover, AL
CDPE SRES ASP e-PRO Realtor - Homes for Sale - AL

Hi Carole!  I am glad you asked this question.  I have recently had new marketing materials prepared, and I have "blank" flyers that have my branded image on them.  I will be overprinting the specific listing information and although I can put something together on my own, if anyone has a suggestion of something I could use that would be a little more professional I would like to see what it available out there.

Ann Allen Birmingham Realtor

Aug 20, 2008 04:14 AM
Carole Lhuillier
Keller Williams Realty SunCoast - Saint Pete Beach, FL
Our Home Team SunCoast

Ann, thanks for the response.

Aug 21, 2008 07:23 AM
Carole Lhuillier
Keller Williams Realty SunCoast - Saint Pete Beach, FL
Our Home Team SunCoast


Checked out ListingProducer and it is quite cool.  I am going to give this a try on a few properties and see how it is received.  Thanks for the tip.


Aug 23, 2008 03:21 AM
Carole Lhuillier
Keller Williams Realty SunCoast - Saint Pete Beach, FL
Our Home Team SunCoast

Pacita, I have called Prospects First as you suggested to get more information. Thanks for the tip.

Oct 02, 2008 08:33 AM
Courtney Brown, Realtor (S) Vice President
Island Sotheby's International Realty - Lahaina, HI
Live a Maui Life!

I did a search on flyers as I'm in the process of revamping all of mine to give them a more consistent look.  One of the things I did while on vacation in another state was visit high end offices to see what their flyers look like and what information they use.  While the properties and the feel are different (we have condos, they have homes), it was really helpful in determining how I'd like to structure and lay out my fliers. 

Apr 12, 2009 07:53 AM

Hi Carole,

Have you tried www.TurnkeyFlyers.com ?  They have a downloadable package of 30 professionally designed templates that allow you to drop in your photos and text directly into a pdf.  The only program you need is Adober Reader (which is free).  It usually takes 5-15 minutes from start to finish to create a flyer.  Also, they have unlimited use so you can reuse them on as many listings as you want.

Hope that helps,


Apr 07, 2010 12:19 PM