We all get questions about why particular houses sell and why others don't.
Or we get questions about why a house down the street sold in 7 days, and your house is still on the market after 7 or more months.
Looking through the Multiple Listing Service today, I was amazed at the number of listings that have ONE EXTERIOR PHOTO.
That's it.
That's the agent's brilliant marketing plan: let's use the one tool that EVERY REALTOR looks at, and let's put in just one photo.
84% of buyers and sellers access information on the internet before they contact an agent about showing or listing a property.
If buyers see one photo only, they don't know what the interior looks like. They don't want to waste their time or anyone else's by looking at properties that don't fit what they are looking for.
Ask your agent how many photos they have on the Multiple Listing Service for your house - and ask them which websites they post your home listing on, and confirm for yourself how many photos are posted.
Carol Zingone is a Broker Associate with a 100% Customer Satisfaction Rating in Jacksonville Beach, FL with Vanguard GMAC. She helps buyers and sellers throughout the Beaches, Intracoastal West and Greater Jacksonville, FL areas. She can be reached at 904/993-9048 or via email at carolzingone@clearwire.net
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