In case you haven't noticed, in most parts of the country the real estate market has shifted. In most places the market has declined not only in value but in units closed, a few markets have remained relatively stable, and even fewer have actually gone up and hit a seller's market.
The key thing to note, however, is that no matter which shift you are experiencing, the question you need to ask yourself is if you have shifted, as well. Many Realtors in todays market have been in the business for less than six years, the NAR numbers clearly show that, and have never experienced a market like the one we are in. Also, some of us veterans of the business have contracted temporary Alzheimer's and forgotten what the market was like "once upon a time" where we had to hustle.
If you have been reading my blogs, one motif I hope you have picked up on is that now is the time to be proactive and to manifest the life you deserve. The beautiful thing about a shift is that it creates a natural law of survival of the fit, which in our case means survival of the skill based lead generators. This is an amazing time of opportunity for you to come out of this a Rockstar!
If you are not familiar with the 80/20 rule, there is a great book on it called the 80/20 principle, but here is the synopsis: 20% of your activities drive 80% of your results. In our industry, the 20% is dollar producing activities. Lead generation, listing presentations, showing appointments, and negotiating offers. The 20% OF the 20%, is lead generating. Now more than ever it is about pressing palms and kissing babies. If you are not highly engaged with your database or your farm, now is the time to do so. If you lack the scripts or are nervous about what to say, please let me know and I'll send you a few free samples. Don't let the lack of scripts be what deters you from staying in this industry, going out and lead generating, and capturing the market share. If you position yourself properly now, and gain inventory, just Imagine where you will be sitting once the market turns back around. You will absolutely blow by your competitors and come out stronger than ever before!!!
Always Remember, There Are No Limits!!
The Real Estate Masters Institute