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5 Things to consider when hiring a stager

Education & Training with Ask For Staging, LLC 2613

home staging (hom stag’jing) n. 1. The process of preparing your property for sale by setting the scene throughout the house to create immediate buyer interest in your property. 2. Proven way to increase the chances of your property selling in a timely manner. <From Real Estate Staging Association>

5 Things to consider when hiring a stager
(1) Watch out for Accredidation - any one can be accreditted if they pay the money, but that does not make for a great stager.
(2) What is their strategy? Consultation. Vacancies. Occupied homes.  Is it clear?
(3) Are they a member of a network or association, for example RESA or ASHSR?
(4) Are they committed to community projects?
(5) Interview your stager. Verify their references, view their portfolio and understand their contract. Make sure your professional stager will meet your deadlines and expectations. Get it in writing! Make sure your project is outlined with fees, timelines, expectations, cancellation policies etc.

Your staging experience should be a positive one. Professional stagers are trained to see what you can’t see. Remember that staging is not about YOU or your personal taste. It is simply about merchandising your property to appeal to more buyers, increasing the chances of selling in a timely manner.


Don't Sell the Competition...Be the Competition.

(c) 2008 Accent Home Staging. 
Located in Woodstock, GA. Serving Metro Atlanta

Randall Schrader
Competitive Insurance of Dundee - Dundee, FL

What about work comp?  I'd care more about my exposure out of the gate than their commitment to the community.  Past performance would be number two.

Sep 01, 2008 02:54 AM
Lynda Eisenmann
Preferred Home Brokers - Brea, CA
Broker Associate ,CRS,GRI,SRES, Brea,CA, Orange Co

Hi Amy,

Good info. Can you give me an example of #4, community projects?

Sep 01, 2008 02:56 AM
Amy Powers
Ask For Staging, LLC - Atlanta, GA
Short-Term and Mid-Term Design

Workers compensation is not required.  Liability insurance is the most important, protecting the homeowner from damages and theft. That is important for sure.

Community projects are very important.  It shows a willingness to give back and gives way to great networking opportunities.  It also gives you exposure in unique ways.  It has proven to be very benefical in my experience. 

I will say the list wasn't in any particular order, past performance is very important.

Sep 01, 2008 04:27 PM
Amy Powers
Ask For Staging, LLC - Atlanta, GA
Short-Term and Mid-Term Design

Example #4 Community Projects:

I have participated in several industry related community projects.  They are showcase homes that are vacancies which have been selected by a Realtor or Builder that is decorated as a model home.  The decor is done in conjunction with a fundraiser.  For example, I did a home in the spring where the cost to tour the home, the Gala Event & Auction proceeds benefitted the local Habitat for Hummanity organization in the area.




Sep 01, 2008 04:39 PM
Andy Laughlin
ConnectRealty.com - Bellingham, WA

Thanks for sharing I will keep this in mind.

Andy Laughlin

Connect Realty

Sep 01, 2008 04:45 PM