Another Tip On The "Free" Advertising...

Real Estate Agent with The Purcell Group

I wanted to let everyone know of another piece of advise that I have found to work very well recently...

I am admittedly not a big fan of being in the office, I much prefer to be out and about.  I am likely to be found emailing from a restaurant, coffee shop, or anywhere that has Wi-Fi.  About two months ago, I came across a "skin" for my laptop while researching different marketing ideas.  I was directed to a website that allowed me to design my own "skin" for a very reasonable price, $20.  If you are unfamiliar with what a laptop "skin" is, it is basically a bumper sticker for your computer.  It acts as a mini bilboard when you are working on your computer in public places, and is custom designed to look like it actually belongs on your computer.  The back of my computer now reads:

Keller Wililams Realty

The Purcell Group


(Yes, that was a shameless plug for any of your Austin referrals!!!)

Through this advertisment, I have scheduled 1 listing appointment, 1 lease and several comments.  I can't think of too many other ways that you spend $20 out of your marketing budget!  If you want to check into this for yourself, just google "custom laptop skins" or email me and I will give you the site I used.

Have a great week!


Comments (16)

Susan Neal
RE/MAX Gold, Fair Oaks - Fair Oaks, CA
Fair Oaks CA & Sacramento Area Real Estate Broker

I'm a firm believer that as much exposure as possible is what we need, especially in a slower market.  Blogging, writing for your local newspaper, putting your picture on everything, wearing your gold jacket if you are a Century 21 agent, always wearing your name badge, and handing out cards everywhere.  When you take clothes to the cleaners (or a similar errand) and they ask your name and phone number, just hand them your business card.  many times they will ask if they may keep it, and once in awhile they will end up calling or referring you.

One thing I hadn't thought about doing is to use a custom laptop skin.  Thanks for the great idea.  I'll google it and if I can't find them, I'll let you know.

Sep 01, 2008 04:08 PM
Tracie Mason
Agent Assistant Network - Seattle, WA
Holton, Coach & Virtual Assistant

With all the Seattle Starbucks going WI-FI, that is a great tip.  Thanks for sharing!

Sep 01, 2008 04:10 PM
ama hender
Lone Tree, CO

You should post a pic.

Sep 01, 2008 04:14 PM
Susan Laxson CRS
Premiere Plus Realty - Naples, FL
Realtor in Naples & Marco Island, FL

Absolutely show us with a picture! Thank you for sharing!

Sep 01, 2008 04:19 PM
Carol Smith
Casmi Photography - Mebane, NC

What a wonderful idea!  Thank you for sharing this tip.  I'll certainly be checking into it!

Sep 01, 2008 04:19 PM
Jon Purcell
The Purcell Group - Levittown, PA

Try this link, if it doesn't work, let me know and I will post a picture.

Click on "Preview Skin" and also uncheck the box to "show help bubbles" to make the image clear.


Sep 01, 2008 04:22 PM
Tom Davis
Harrington ERA,DE Homes For Sale, $$ Save $$ Buy Today ! - Dover, DE
FREE Delaware Homes Search!, $$ Save $$ - Find Homes! Delaware Realtor

That is Awesome...I love the idea!  Imagine having a meeting with Wi-Fi access at the real estate office and the fellow Realtors see your laptop, I think everyone would go...WOW... I Bet Customers Would Even Go WOW!  Would Be an Awesome Idea to Bring it To Your Listing Presentations!


Tom Davis

World Class Delaware Realtor

Sep 01, 2008 04:30 PM
Brian Lee Burke
Kenna Real Estate - Lone Tree, CO
Broker & Advising Expert-Kenna Luxury Real Estate

Hadn't thought about that yet, what a great idea though. Now if I could just free up enough from the home office to go sit at startbucks. ~Rita

Sep 01, 2008 04:31 PM
Andy Laughlin - Bellingham, WA

That is a great idea!! I really need to get me one of those!! Thanks for sharing.

Sep 01, 2008 04:51 PM
Scott Otsuka
Infinity Financial Mortgage - Roseville, CA

Tremendous idea.  And inexpensive to boot.  Gott remember to pot it on upside down, knowing myself I'm sure i would set it for me to read when it's closed and expect the rest of the room to stand on their heads to read my ad.

Sep 01, 2008 04:51 PM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

I like the idea of seeing the pic of your laptop.  This is a great idea and will Google to see what I can find.

Sep 01, 2008 05:13 PM
Kristina Pratt
St. Louis' Illinois Suburbs - RE/MAX Preferred Partners - Edwardsville, IL

lol Jon.  How creative... might have to check into that!

Sep 01, 2008 05:25 PM
LS Rogers Realty
LS Rogers Realty - Richardson, TX

Wonderful tip. I had no idea. I think I smell coffee. lol

Sep 01, 2008 05:38 PM
Cameron Novak
The Homefinding Center - Corona, CA
Featured Corona Real Estate Agent Team

I'm diggin it!  I just don't have my laptop out of the case in public much.

Sep 01, 2008 05:59 PM
real estate real estate
Providence, RI

Thanks, Jon. Super tip. This is very creative. I will order it this weekend. Do you mind sharing the picture of your "skin"? Maybe we can come up a group so that everybody shares his/her skin?

Sep 01, 2008 11:11 PM
Chip Jefferson
Gibbs Realty and Auction Company - Columbia, SC

Sounds like a great bang for twenty bucks to me. I will check that out. I advertise on everything I own now so my PC is a great idea!

Sep 01, 2008 11:19 PM