Management is basically about control - to get things done that the manager or company needs to get done. The client or employee comes second. Management works, but is fundamentally flawed by its power-oriented approach.
Coaching, on the other hand, can be a strength-oriented approach, since it brings out the best in people instead of pushing them harder to do the prescribed job. In fact, coaching can help redesign your job, career, and life so that it works better for you, instead of working better for others. Coaching often pulls clients forward because they get in touch with what THEY want to do. Managing may also do some of this, but only within the confines of the corporation' s overriding needs, culture and objectives. Coaching is a pull structure. Managing is a push structure.
Carpe diem,
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