Active Rain Success Story.... "The Power of Association"

Real Estate Agent with Charles Rutenberg Realty

It's been said , "You are judged by the company you keep."  

If that is true, then I am in the right place here on Active Rain.  Last week I was very fortunate to recieve a lead because of my participation on Active Rain and directly from my "ASSOCIATION" with Karla Davis, a home staging professional.Your Piece of the Puzzle

My new customer's sister, who lives in the Seattle Area was on Active Rain reading  staging blogs and clicked on Karla's associations tab and found me, she read my posts and told her brother who lives in Deltona, Florida to call me about selling his home.  The rest is history.

I've read and commented on plenty of "featured" posts about Active Rain Success, always wanting to one day be one those people who receive business through their  blog.  Now that I've had a small taste of blogging success, I'm completely exhilirated as to how social networking can bring the Power of Association to life.

In today's ever changing world of real estate, you have to move beyond "conventional" marketing and find ways to differentiate yourself from everyone else, I fully believe that blogging can be the vehicle that takes you there.

The last 10 months I have learned more about how to use social networking to build my business than I ever imagined I would the day I created my profile on Active Rain.  I've met new friends through Active Rain and I've gained a competitive edge over much of the competition, with innovative marketing ideas and techniques I've learned right here on the pages of Active Rain. 

Thank you Active Rain!  My thank you includes each an every member who has made this place... THE PLACE to be in real estate.

My new goal is to add a MEMBER TO MY ASSOCIATION ROSTER each week and really get to know them, participate in their blog and increase my power through my ASSOCIATION with them...

How about you?

Debbie Summers  

 Licensed Real Estate Professional, ALHS, e-PRO @ 407.758.1020 or

Debbie is your resource for all things real estate in Central Florida, Seminole County, Lake Mary, Sanford, Altamonte Springs, Longwood, Oviedo, Casselberry, Winter Springs, Detona and Orlando.

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Mesa, Arizona Real Estate Mesa Arizona Realtor
Homes Arizona Real Estate LLC - Mesa, AZ

Debbie, that's wonderful. Yet another reason to associate with other Rainers. It does pay off. ;-)


Sep 10, 2008 02:45 PM #32
Tracie Mason
Agent Assistant Network - Seattle, WA
Holton, Coach & Virtual Assistant

Debbie - this is a wonderful post.  Congratulations on the new client.  I love your idea of a new associate each week, and I'm going to implement that myself.  Thank you for sharing!

Sep 10, 2008 03:31 PM #33
Chuck Willman
Utah Homes - Alpine, UT
Utah Homes

So true... now that is a great story... I'm so happy for you.

Sep 10, 2008 05:04 PM #34
Sheila Reeves
Allen Tate Realtors - Greenville, SC

Great testimonial, Deb on what blogging on AR can do for your business.

Sep 10, 2008 11:02 PM #35
DeWayne Davis
Solid Source Realty of GA - Suwanee - Suwanee, GA
Suwanee Real Estate Agent

Debbie, Thanks for sharing.  I'm sharing your post with some other members of our team who are new to blogging and still trying to justify the time spent.  Our brokerage is heavily geared toward application of new technologies, networking techniques and Web 2.0 marketing.  I'm new to blogging but definitely see the benefits down the road.  I'm also adding you as an associate.  Hope to be reading some more success stories soon.  Check out our Florida agents for Diamond Dwellings Realty - Dave Tipton and Rick Frissell in Brandon, FL (Tampa area).

Sep 11, 2008 01:43 AM #36
Melissa Maszy Cruz, GRI, ABR, CDPE, SFR, e-Pro
RE/MAX Town & Country Realty - Winter Springs, FL

Hey Debbie, that is great news! That is great advice and thanks for sharing! Thanks again for stopping by our open house in Tuskawilla Trace a while back! I hope you and Cas are doing well!

Sep 11, 2008 02:39 AM #37
Ann Nguyen
eXp Realty - Truckee, CA
Lake Tahoe Truckee Homes For Sale


I love your story. It is very inspiring. I still learn how to navigate and learn all different ways to be active in Active Rain. Posts like yours are very timely and helpful.

Sep 11, 2008 06:54 AM #38
Kristi May (Keller Williams, Mebane NC )

Debbie, inspiring story! I need someone to show me how to do this whole AR thing. Still being new to real estate, I don't know what blogging advice I have to offer.?

Sep 11, 2008 01:54 PM #39
Debbie Summers
Charles Rutenberg Realty - New Smyrna Beach, FL

Pippa - I've never been able to say without doubt that AR was the source of a lead...  I'm so glad that I can finally say... I got one!

Carolyn -  Thank you for the feature in Club Chaos!

Mel - Thank you...  I'm so glad I found you in the rain.

Shane - There are so many OUTSTANDING folks on AR, I'm lucking I fell into the rain when I did.

Colleen - Gary Vee says...  PHCC (Patience, Hustle, Content & Community) it takes it all!

Shannon -  It's a gift to share what has worked, so that others can have the same success!

Sep 11, 2008 03:30 PM #40
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Being fairly new here... I can't wait to show your story to my staff of agents.  I'm the boss and the owner.  My best agent has been selling real estate since I was 4 years old and your story may just make her be more open to blogging.  Everyone who works for me is old enough to be my parent and they are tiptoeing into web presence.

Thanks for sharing.

Sep 11, 2008 05:21 PM #41
Christopher Webster
Carrington Real Esate Services - Columbia, SC
Columbia South Carolina Real Estate For Sale

I have been receiving several great Buyers and Sellers from my posts.

Sep 11, 2008 05:36 PM #42
Doreen Johan
RE/MAX Sunset Coast - Saint Joseph, MI
Sunset Coast Michigan

Thanks for the inspiration and practical encouragement to those of us that are new to Active Rain.  I often wonder, "why" and "when" and "how" am I going to truly utilize blogging.  I  feel like a voyeur reading and reading,  and learning from the many fine professionals I have come in contact in this fabulous network for our industry.  Thanks Debbie for sharing your enthusaism and encouragement.

Doreen Johan, RE/MAX Sunset Coast, selling SouthWestern Michigan one house at a time 

Sep 12, 2008 12:06 AM #43
Mike Saunders
Lanier Partners - Athens, GA

Debbie - congrats on the business, thanks for sharing. I have tried sharing the benefits of social networking here but only about 4 others out of 1200 agents take advantage of it.

Sep 12, 2008 12:17 AM #44
Mary Strang
Viroqua, WI

Debbie, I am not surprised at the success you are seeing, your blogs are fun to read and informative. Great Job! I think most see that AR helps those who are willing to be creative and orginal get rewarded by more than just the points.

Sep 12, 2008 01:20 AM #45
Ryan Martin
Windermere Real Estate / Whatcom Inc. - Bellingham, WA
Bellingham Commercial RE Broker

Debbie ~ That is wonderful. I guess that it pays to hang out in the cool crowd.

Sep 12, 2008 04:56 AM #46
Richard Stabile
Re/Max Real Estate Limited - Oradell, NJ
Bergen County New Homes Builder Realtor

Thats great, you keep doing good things and it pays off.


Sep 12, 2008 01:13 PM #47
Kelsey Barklow
Evans & Evans Real Estate - Johnson City, TN
423/948-9154, Marne Drinnon 423/202-2277

Every time I read an AR Success Story I get excited (for them) and for me because I am gearing up to write my first blog. I love reading them (as many as I can) and replying to them and I look forward to having my blogs replied to as well. Now if I can just get started...  Thank you for your great blogs, Debbie.

Sep 17, 2008 08:53 AM #48
Keller Williams Realty - Austin, TX
Over 2,000 homes sold…..

It is pretty simple.  Hang around those whom your business will flow.  Hang around loser agents, and you flow with them.  Hang around millionaires and you will flow with them.  Hang around mobile home parks and you will flow with them...........

Oct 11, 2008 05:54 AM #49
Alexander- Slocum
Premiere Property Group, LLC - Vancouver Washington - Vancouver, WA
Realty Team- Vancouver WA Real Estate

Hello Debbie, yes indeed it is very gratifying to be able to both send referrals to great associates across the country and be on the receiving end as well!  I know in marketing we are told to fish where there are lot's of big fish.  Sometimes we know where the right place to fish is by seeing all the great fishers with their lines in the water there -- aka Active Rain!  John

Oct 11, 2008 06:11 AM #50
Not Yet Licensed

My new goal is to add a MEMBER TO MY ASSOCIATION ROSTER each week and really get to know them, participate in their blog and increase my power through my ASSOCIATION with them...

Hi Debbie,

That's an excellent goal you've set.  Thanks for posting your success story.



Oct 11, 2008 06:37 PM #51
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