When I log onto the NWMLS to view homes for sale, it would appear that many of the homes on the market are owned by agents! It is a crazy time in our market, and a lot of crazy bad press and negative agents as well!
It is tough to keep positive in slooooow markets. When business slows, we should be spending more on marketing and, instead, we cut back.... Marketing dollars are hard to come by.... and we all have bills to pay...
We are losing a TON of our competition! While that is a great for our business (less competition= more for those of us who are left!) ... It sucks for those who are bailing out of real estate.
I toured a home the other day that is owned by and agent and is on the makret as a short sale! Sucks to be in that situation. Now everyone knows your business!
Instead of giving in to the negative press and buyers and seller's fears, we need to DO OUR BEST:
- Show up early to the office.
- Stay late at the office
- Drop in on past clients
- Work on sending business to others
- Build your referral directory
- Do one on one meetings with your best clients
Those who survivie this storm will be the HUGE winners when things "go back to normal"....
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