Boulder real estate prices and Zillow: Nothing more than a parlour game

By
Real Estate Agent with Real-a-Save

Alan Dalton recently suggested http://www.youtube.com/watch?v=0DNtYtM_gX0 that Zillow’s Zestimate’s are really nothing more than a modern day parlour game. Fair enough. There are many of us who agree whole heartedly with Mr. Dalton. Some of you out there may disagree. My default, like many of you, is to make a gut call on a lot of controversial issues. Zillow’s Zestimates seem a little too good to be true to me–my gut said they were bogus. But as someone who spent many years teaching and studying the Scientific Method (pre-med in college, former Biology and Genetics teacher) I decided that the only way forward was to take a look at the real estate numbers in my corner of the world: Boulder, Colorado.

For the month of March, 2007 there were 11 sales in Boulder’s 80301 zip code (just one of 4 zip codes in the area…I’ll follow up with the others). I’d like to examine how well Zillow did with their Zestimates vs. how well the Boulder Realtor(s) who sold the properties did with their pricing.

Here’s a very simple spreadsheet with the relevant information:

spreadsheet

There are only 10 properties here because I was not able to get a Zestimate for the 11th. The 11th property was 4525 Robinson Place, Boulder, CO 80301. This was a listing presented by Karen Bernardi, the uncontested queen of Colorado real estate. The reason I couldn’t use it is because on March 29th, when I pulled these numbers, the Zestimate reflected the current public recording of this sale. I’m sure there is a way to go back and see what the Zestimate was right before this sale (please let me know if you know how to do this), but I don’t know how to do that, so I tossed this one out.

The results are:

Zillow was within 5% of the sales price 70% of the time. The Zestimates were within 10% of the sales price 80% of the time.

The Realtors scored within 5% of the sales price 80% of the time, and were within 10% of the sales price 100% of the time.

Many of you may think that this is an exercise in redundancy, as Zillow keeps it’s own internal statistics. The scientist in me realizes that a sample set of 10 data points is nothing more than anecdotal evidence. But still, you’ve got to start somewhere.

I’ll continue to keep track of these numbers, but it seems from this anecdotal representation that Zillow is doing what they claim: they are offering the consumer a starting point for home valuation. http://www.youtube.com/watch?v=THg7BVqPRuc

Comments (10)

Pete Blondin
ERA Teachers Inc - Reston, VA

Hi Bob ... Interesting ... Like you I've seen Zillow be useful ... In northern Virginia it tends to be just a bit below the market but that seems a good position to me.  In your data what was the timeframe of capturing the Zestimate ... When listed?  Contracted?  Settled?  Zillow is a moving target.

Apr 03, 2007 04:33 AM
Richard Parr
ADT Security Services - Slidell, LA
Home Security Specialist - Greater New Orleans, Louisiana
Interesting stats.  I'm very analytical and love to have this kind of info.  Thanks.
Apr 03, 2007 04:35 AM
Denver/Boulder Colorado Real Estate
Real-a-Save - Boulder, CO

Hi Pete,

Thanks for your comments.  I basically used the sold dates listed on the spreadsheet and pulled all the Zestimates on 3/29. DOM ran from 10 days to 255 days.  I did not pull the under contract date...but that's a great idea and I'll try to do that next month.  There are so many data points and only so much time in a day;-)

Thanks!

bob 

Apr 03, 2007 04:59 AM
Brian Papaccio
Wells Fargo Home Loans - Newark, DE

I wrote a blog about some other resources out there that are much more accurate than Zillow.com

Better than Zillow national and local resources

Read through this and test out this tool.  I am willing to bet if you check your area, it is within 5% of the sales price 90+% of the time.

 

Apr 03, 2007 05:06 AM
Jessica Hughes
Ambiance Staging - Boulder, CO

It will be interesting to see how things pan out over time.

The thing that I have noticed is when Zillow has the square footage way off, or is missing a bathroom, or the basement, etc.  Then the data is WAY off.  I have also seen sales records where the most recent sale shows it selling for 100,000 less than the sale before??  I wonder if this is a typo or some kind of shady deal.  These kinds of things really skew the numbers.

I recently sold an investment property and the Zestimate for it was coming out lower than what it was worth, mainly because many of the other homes were splits or 2 stories, and all the sq. footage counted.  But my ranch only showed the main level, not the basement, so it appeared much smaller than the comps.  Therefore the price/sq ft. showed much higher but still came out valued much lower than comparable properties. 

Apr 04, 2007 05:35 PM
Brian Brady
San Diego VA Home Loans/858-777-9751 - San Diego, CA
858-777-9751
What if the parlor game started a conversation that led to the sale of one your listings?  Crazier conversations have led to the sale of homes
Apr 04, 2007 06:40 PM
Denver/Boulder Colorado Real Estate
Real-a-Save - Boulder, CO

Brian,

I agree.  I'm all about the numbers, and according to what Zillow claims in regards to Zestimate accuracy it looks like they are doing what they claim.

Apr 05, 2007 05:40 AM
Mike Stankewich, MBA, e-PRO - ZipRealty, Inc.
ZipRealty, Inc. - Huntington Beach, CA

Zillow is just the tip of the iceberg and NAR has fallen behind the times.  The homebuying public wants immediate information and the ability to review listings at their own pace without a real estate agent looking down their back.  The internet gives them this opportunity during their research stage.

The problem with the internet sites is that so much mis-information is out there. Bubble bursting, real estate crash, etc.  Also some sites seek the bargain hunters and cheapskates such as the foreclosure and FSBO sites.

Zillow, Trulia, Craigslist, Edgeio, Oodle etc. have one flaw in that their information and listings will never be complete. They rely on individual input from agents.

The public wants all the information and all the listings.  Soon they will realize these sites are incomplete and soon they will tire of surfing through a dozen different sites.

The MLSs have all the listings (except exclusives and who is stupid enough to do this in this age), however the MLSs are regional and independent.

NAR needs to find a way to get all the MLSs to cooperate and should develop a national public website to offer the public inforation, news, market conditions, and a complete list of listings on a national level.  This needs to be a non-profit site which is fair to all members. There should be no advertising (or at least no competitive real estate advertising). It should allow all members to list their profile and testimonials and links to blogs and websites. This promotes membership since there are a lot of agents out there who are not members.  This way we can capture the business that is going to these other sites. IDX was a step in the right direction.  Thank God, it is between brokers only and that this is not made available to the Oodles and Zillows.

Realtor.com is not the way.  This is a money making machine that only feature agents that purchase their products.  Not everyone has that kind of advertising budget.

After the incurbation period most buyers will seek the servicees of a real estate agent to see properties and handle the transaction.  How do they select them?  If they do not have a relative or friend in the business, they look around.  This is why exposure is necessary and where AR and Localism assist us in getting that increased exposure.

Apr 05, 2007 05:52 AM
Denver/Boulder Colorado Real Estate
Real-a-Save - Boulder, CO

Mike,

Thanks for the thoughtful response.  Agreed.  I would make only one change:  the NAR has not fallen behind the times, it seems that they are committed to not even entering the race.  If the race is towards some national public database as you so rightly point out, then it would help if they had a horse in that race.

Realtor.com is currently resting in it's laurels, and it makes me chuckle every time someone associated with that company shouts that "we're the number #1 real estate website!".  Ok.  Great.  Let's wait a little while and see how long that remains the case.   

 

Apr 05, 2007 06:29 AM
Michelle DeRepentigny
Success Realty - Athens, GA
Broker Athens, GA

The reason that Zillow misses square footage, basements, etc is often becasue of the way tax assessor's report the information in public records.  For example, in Athens, GA the assessor includes any finished basement area in the Gross Living Area, which inflates the GLA for valuation purposes.  As an appraiser and real estate broker this aggravates me to no end because many of the agents in my area don't realize this, don't measure the house themselves, obviously cannot eyeball it and tell somehting is off and then consequently reports the wrong square footage on the local MLS.

The stats are great, I've been putting together a similar list locally.  I utilize Zillow, Craigslist and many other less traditional venues for marketing after years of paying R.com for enhanced services and getting NO return on investment.   I am happy to see that most zestimates are on the low side versus the high, I can work with them being low!

 

 

 

Apr 05, 2007 03:29 PM

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