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Have integrity and tell your clients the thruth....

By
Home Stager with Redesign with Dee

This post is inspired by Virginia Tatseos New Group about bad MLS photos.

 I was just at a clients home the other day or maybe I should say a hopeful future client. The client wanted to know what I thought would help get people looking at his home and get it sold. I told him exactly what I thought. Yes, it was going to take some money , but very,very,very little in comparison to a price reduction!!! I wanted to tell him what I thought about the listing price also but that is not my area of expertise. I will leave that to the Realtor.

My point is, I had integrity by telling the truth. I may not get the job because of it. Oh well, but I know if those things are done it will sell alot faster and hope-full at the listing price.

I have heard from Realtors, that they are afraid to tell clients what they need to hear, because they could lose them to someone else. Is that how you want to do business? Taking a listing that is not ready to be listed, just in the hope of a miracle buyer....

So, tell your client you need to take photos of their home and give them a check list of what to do to make those photos the best. We all know the internet statistics don't we? No, dishes in the sink or on the counter, and put down the toilet seat, PLEASE! and the list goes on. And most important, inform your clients all clients up front about the wonderful stager or stagers in your community.

I know times are tough. I know very well, but be honest and let what happens happen...

Comments(6)

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Margaret Oscilia
Creative Concepts-Home Staging and Contracting, Salem Oregon - Salem, OR
Home Stager, Salem Oregon

Hi Dee!  Thanks for sharing this post.  I agree -- I work with many realtors who appreciate the fact that I am the one who has to be the "bad cop" and let homeowners know what needs to be done to present their home for sale.  I am careful about how overwhelmed I make clients, for example yesterday I was working with an elderly woman -- I will not give her an entire list at once -- we will work on this project as she can handle the process.  We are hired to give our honest and professional perspective, tactfully and in a manner that the seller can accept the information and run with it! 

Sep 20, 2008 02:05 AM
Marianne Sweet
Home Sweet Home Staging - Rochester Hills, MI
Home Sweet Home Staging, LLC Rochester Hills, MI

I always tell agents "Let ME be the bad guy!".  That way, the relationship between agent and client is not strained.  The homeowner will take it better from an impartial 3rd party.  No one is happy when a property sits because it shows poorly....not the agent who has put time, energy and money into marketing the property, and certainly not the homeowner who is stressed out to begin with!

Sep 21, 2008 11:58 PM
Phyllis Pafumi
ReStyled to Sell Home Staging New Jersey - Old Bridge, NJ
ReStyled to Sell Staging Homes NJ

Well I had that exact experience today and the realtor was afraid I may have upset the clients. I told the truth and backed it up with the pics I took to show them what buyers will see when they view their homes on the internet. It is our OBLIGATION to tell the truth to them. We are here to help them sell their homes. Better us than the first 100 buyers that pass through their house without making an offer

Phyllis Pafumi

Sep 29, 2008 02:50 PM
Dee Vaughn
Redesign with Dee - Sierra Vista, AZ

Yes, ladies we are the bad cops in this circle but in the end we can become the saving grace to selling that house...

Phyllis, good for you. There are some things we can not put a bandaid on to fix it. Tell it like it is and let the chips fall where they may. I hope they see your point and hire you to help.

This potential client I was talking about above has not called me back, but I know I told him what needed to be done and eventually he will do those things when he has the money...

Sep 29, 2008 11:48 PM
Melissa Marro
Keller Williams First Coast Realty - The Marro Team - Orange Park, FL
Jacksonville Real Estate and Home Staging

This is really important information.  Many of the agents I work with won't take the listing unless the homeowners allow us to stage their home.  I have also had to present to the homeowners being clear that they will spend $XXX.  The question is where they are going to spend it, with us or in price reductions and time on market.  I think it begins to ring clear when you can show stats and are very clear with them. 

Oct 04, 2008 03:17 PM
Dee Vaughn
Redesign with Dee - Sierra Vista, AZ

Melissa How wonderful for you to be connected with agents who truely believe in your work and the industry. My area is still dead locked and blinded to the potential this industry can have on their business.

 

Oct 05, 2008 02:51 AM