Do you feel betrayed by ActiveRain?

By
Real Estate Agent with HER Realtors

Does sponsorship on Localism or something else about the NEW Localism make you feel "betrayed?"

Steve Homer left a comment on one of my posts on DiscoverColumbusOH.com (my OUTSIDE ActiveRain blog):

"I, like many other AR members felt a bit betrayed by the new sponsoring system and I still feel that way.  I have sponsored nothing, but continue to be an active localism poster which keeps me a good neighbor for the time being -"

You don't have to sponsor a community to participate on Localism. You can post good quality content and that is going to give you the presence.

I know Lenn Harley and Melina Tomson sponsored communities and then canceled the sponsorships.  I know some of us... I hate to say "feel betrayed" that the sponsorships were sold for an edited Localism site and then plans changed.

I sponsored four communities on the NEW Localism and they threw in the city of Columbus because with only two Columbus neighborhoods... I was the biggest sponsor in Ohio's biggest city.  I posted my community profile for Columbus yesterday.  I then re posted the content to my OUTSIDE ActiveRain blog DiscoverColumbusOH.com that's what Steve and other ActiveRain members commented on. I guess on the part I posted at the beginning... I re posted my Columbus profile but did not want it to show up on Localism, just on DiscoverColumbusOH.com  I wrote:

"At least for now I have the spot as sponsor for the city of Columbus on Localism.com I have mixed feelings about that. I am disappointed that with only two city of Columbus neighborhoods, Clintonville and Polaris, I got the City of Columbus for free. For at least a month the sponsorship of the city of Columbus is mine for sponsoring the most city of Columbus communities. Sad.

Sad.... also since I wrote this all but unless I re post it to my DiscoverColumbusOH.com it will be gone once someone with money and big ambitions notices they can sponsor three Columbus neighborhoods and get the City of Columbus sponsorship on Localism.com for free. Then what I wrote will be gone, gone, all gone... Nope it is here."

I know I was disappointed when ActiveRain announced the NEW Localism that they had not come up with a different way to monetize ActiveRain / Localism.com than selling the real estate agents neighborhood sponsorship... It's been done, time and time again by one vendor after another... "let me sell you the neighborhood you have been working for the past ten years... it will bring you business...." does being the "neighborhood expert" bring you business?  Point2 Agent, RSP? I can't think of all the vendors who have had neighborhoods, ZIP codes, etc for us to buy or sponsor.  

I know I thought ActiveRain had "Jumped the Shark" when they announced the NEW Localism and all they could come up with was

"psst hey R-E-A-L-A-T-O-R I have a nice neighborhood or 20 to sell you."

What I thought initially about me personally buying neighborhoods in the Land Rush I can't really recall.  I probably was not going to do it at first. I never did on Point2 Agent or elsewhere.

I know at some point I worked out whatever issues I had about spending money on sponsoring a community or two or three or four (but not five communities because I did NOT want the T-shirt.) I bought four communities.  I don't think it means I am comfortable with the way ActiveRain chose to monetize ActiveRain or think others should sponsor ActiveRain or even that I LOVE ActiveRain anymore than anyone else does...

Monetizing ActiveRain I think the way I worked it out in my mind for me to sponsor communities is this: 

Paid Memberships

ActiveRain did not want us to pay for memberships... we've probably talked about paying for membership since  late 2006... or early 2007...that we would pay to belong... us loyal AR enthusiasts (some of us who have stopped contributing content but were wiling to pay... for it back in 2006)  I did not think that was a good idea for monetizing ActiveRain but I would have paid. 

OUTSIDE Blogs

In 2007 (?) ActiveRain started talking about selling OUTSIDE blogs... I thought devoted members were lining up to pay for OUTSIDE blogs.   I had two blogs plus ActiveRain but was waiting to see how the OUTSIDE blogs looked... how they were set up.  It  was an opportunity to give AR some money... I could figure out what blog to kill off... but then ActiveRain GAVE us OUTSIDE blogs for free. That would not have generated much money though.

Community Sponsorship

I think initially when the NEW Localism was announced I thought I WILL NOT PAY for THAT ....but at some point decided if THAT is all ActiveRain has to sell I will buy THAT.  

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This post provided by Maureen McCabe HER Realtors*

Contact Maureen McCabe of HER Realtors* - 614.388.8249

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Information is deemed to be accurate but should be verified to your satisfaction.  Information provided herein is supplied by several sources and is subject to change without notice.  Opinions expressed are solely those of Maureen McCabe.

 


 

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Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate


Getting back to Missy the first comment.... about our OUTSIDE blogs being indexed I can't believe I did not remember your blog's name!  You only have two posts indexed on Google if I am checking this right.

Site: http://AnnArborUndressed.com

Results 1 - 2 of 2 for site: http://AnnArborUndressed.com.

But I have 169 or 167 results for DiscoverColumbusOH.com and you said Broker Bryant his Outside blog showed up on the first page of a search for his name?

 

Sep 21, 2008 09:23 AM #39
Ambassador
524,414
Tracy Santrock
Fonville Morisey/Santrock Realty Group, Inc. - Cary, NC
Raleigh - Cary Realtor/Broker In Charge
Maureen, It is what it is- I have to live and let go. And, the leaders at AR have to find a way to make a living. I've sponsored a few communities but I got a bit miffed when I had worked here on AR for 2 years and an unknown was able to sponsor one of the preferred communities you couldn't go in and sign up for. What's that all about? Tracy
Sep 21, 2008 10:47 AM #40
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

I'm sorry to hear about that Tracy...What is that about? You couldn't sign in? 

I had tried it out ahead of time and was sitting there with my credit card ready for the Land Rush in Ohio. I felt like I was playing beat the clock, but no one was trying to get any of the communities I wanted after all.  I don't believe. Or any other Central Ohio community....neighborhood, nook or cranny... Not that anyone has shown much interest at all.     I signed up for Worthington checked out and went back in and signed up for the other three... but no competition for communities in Central Ohio.

Sep 21, 2008 11:45 AM #41
Rainmaker
889,662
Gail Robinson
William Raveis Real Estate - Southport, CT
CRS, GRI, e-PRO Fairfield County, CT

I didn't give Localism too much thought.  I'd been writing about one neighborhood for a long time on Localism, so signing up to sponsor an area didn't require  a change in my approach.  I had also been wanting to give back to AR for some time, so I just saw this as a way to show my appreciation. 

Sep 21, 2008 03:32 PM #42
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Thanks for the comment Gail.

Back to Tracy I just read a post that might explain why Rich and Brad jumped all over me here for quoting Steve using the word "betrayed."    It is members only so I can't quote Ruthmarie Hicks   Mea Culpa......on the AR Land Rush....  (Members Only)  ActiveRain created the hype about The Land Rush. More than one person had difficulty or confusion in signing up for communities they wanted...

Sep 21, 2008 09:38 PM #43
Ambassador
800,648
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Mo - you need to re-read Rich and Brad's comments again.  I don't see any where anyone did any jumping all over anyone until I read yours.  Cmon now, be a good sport and play nice, all we have "ever" tried to do here is help you.

Gail - Your comment, "I had also been wanting to give back to AR for some time, so I just saw this as a way to show my appreciation."   I really appreciate that, it's those that "give back" that make the AR network such a great place.  Localism will be successful, just like AR has been, but not without members like yourself.  We'll get all the bumps and glitches worked out in time.  I hope all your efforts here will generate you business for many years to come.  Thanks for your Faith in us, and the network, we appreciate your support!  :-)

 

Sep 22, 2008 02:46 AM #44
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Rich Jacobson
Fathom Realty West Sound - Poulsbo, WA
Your Kitsap County WA Real Estate Broker

Maureen:  Okay, just a couple more comments, and I'll promise to leave you alone. As Brad just shared, no one is 'jumping' on you. Since when is expressing a viewpoint or opinion misconstrued as 'jumping?' It would seem that you have an overly active imagination, Maureen. It is this same skewed looking glass that has caused you to unfairly judge my comments in the past. It's interesting that you would reference Ruthmaries's post in this context. She wrote a similarly 'sensational' titled post which naturally garnered significant attention, traffic, and comments. She complained about 'feeling betrayed' due to the recent landrush because someone had beaten her to the punch in sponsoring local community. What she neglected to realize was that her community was over 40K, and as such, was not available for sponsorship. So in essence, there was no grounds for her sense of betrayal.

Blogging has its limitations. It lands us somewhere in the middle between published texts (books) and live conversation. We miss out in the tone, facial expressions, and body language. So in blogging, it invites further comment and dialogue until we all arrive at mutual understanding.

When I first read this post, like Brad, I sensed an overall tone of negativity/frustration. I didn't perceive that you were merely sharing another member's 'betrayal' but that you yourself had felt betrayed. My intentions in responding were NOT to 'jump' on you, but to simply share my thoughts, and to offer some balance to what was stated.

It would probably do us all well to focus more on striving to fully understand/appreciate each other's opinions without making assumptions/judgments. This venue allows us ample opportunity to do so.

Sep 22, 2008 04:48 AM #45
Rainmaker
273,570
Wayne B. Pruner
Oregon First - Tigard, OR
Tigard Oregon Homes for Sale, Realtor, GRI

Quite a conversation you have going here Maureen. You really struck a nerve. I thought the new Localism was up and running. The real test will be when it is released to the public. There are undoubtably bugs to be worked out, but those guys need to regulate content.

Sep 22, 2008 05:09 PM #46
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Be careful what you say Wayne.  Don't sound negative or frustrated or the "Community Builders" will get you.

Sep 22, 2008 09:53 PM #47
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

I hate to sound like I am complaining or being negative but Localism is broke.  You can't page back beyond page two in the states I tried, Texas, Michigan, Ohio.  

Sep 24, 2008 11:04 PM #48
Rainer
96,751
New Jersey Real Estate James Boyer Morris, Essex & Union County NJ Realtor
RE/MAX Properties Unlimited, Real Estate - Morristown, NJ
I feel a little down on this subject as well. It seems like Active Rain is looking to sell out some way or another.
Sep 25, 2008 02:56 PM #49
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

if the price is right...

Sep 26, 2008 11:15 AM #50
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

hmmmm this was back in September... I linked to it on a post today about paying for blogs because of the paragraph about how I would pay for a blog, but the outside blogs were free. The original version of outside blogs  are still free. It seems because they are crappy.. or to quote an ActiveRain staff member, they are antiquated and "seriously dilapidated." 

I am wondering why though now in January 2009  Localism is still not fully functioning but I am still paying for sponsorships on Localism month, after month, after month. 

Sucker? 

Sponsorship

 

Jan 08, 2009 05:32 AM #51
Ambassador
583,419
Rich Jacobson
Fathom Realty West Sound - Poulsbo, WA
Your Kitsap County WA Real Estate Broker

Is anyone from ActiveRain twisting your arm and forcing you to pay? Are we holding your family members hostage in lieu of your monthly sponsorship fee? If you don't see a value in something, don't pay for it.....

Jan 08, 2009 05:51 AM #52
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

No that's why I said "sucker."    I believed when it was rolled out it would be completed in a timely manor or those paying money would be advised of what the hold up is, that it is still a beta with no comments. 

Instead of fixing that source of income for AR they introduce another. 

I think probably though the snotty comments from the AR staff will ultimatley  be the thing that makes me stop spending any money on the site.

Jan 08, 2009 07:08 AM #53
Ambassador
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Rich Jacobson
Fathom Realty West Sound - Poulsbo, WA
Your Kitsap County WA Real Estate Broker

I don't believe any of our comments have been made towards you that were 'snotty'....perhaps something might have been said of out the sheer frustration of reading an incessant broken record of critical complaining....but surely nothing 'snotty'....

Jan 08, 2009 11:34 AM #54
Rainmaker
337,464
Thesa Chambers
Fred Real Estate Group - Bend, OR
Principal Broker - Licensed in Oregon

I never saw this post - until today - gosh it all seems so familiar - on of my biggest complaints - and to read what some of our "community leaders" said - I am a little taken back - no offense Rich or Brad but to those of us that have contributed more than just flyer listings to localism - it is frustrating to see new things roll out and continue to roll out when this - which was one of the biggest draws to most of us sit idle - Bob questioned my web stats on Linked in - so again I will say - Last February I had well over 800 almost 900 visits to my website from localism - not AR but localism - and in November of 08 I was barely over 100 - that is a huge difference - and when I said I thought I needed to take a closer look at what is working for me both Brad and Bob said they would love to talk with me about it.... I am still waiting.

 

Jan 08, 2009 02:12 PM #55
Ambassador
583,419
Rich Jacobson
Fathom Realty West Sound - Poulsbo, WA
Your Kitsap County WA Real Estate Broker

Thesa:   No offense taken. I empathize with your frustrations. Many of us have expended considerable amounts of time and energy contributing to Localism. Your frustrations are warranted. All I can tell you is what I've already stated, ...Localism is being worked on now as we speak, and hopefully will soon be launched publicly, and result in the vision we had originally intended.

Jan 08, 2009 03:48 PM #56
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Jon Zolsky, Daytona Beach, FL
Daytona Condo Realty, 386-405-4408 - Daytona Beach, FL
Buy Daytona condos for heavenly good prices

Wow, what a discussion. Read each and every comment. I guess, like many others here on AR, I do not watch things carefully.

I signed for over 10 neighborhoods on Localism and I am still paying. Do I see business results from it? I do not think so. A big surprise for me is that it is not open, and I do not not even know when it will be. Soon it will be a year of sponsorship. Do I need to suspend sponsorship for a few months that it is still in Beta? Can I even do it?

I deviate a bit, but knowing that Rich and Brad are reading the comments, why is that it is "Home Listings by the City" There are a lot of agents who are specializing in condominiums and not homes. I am not sure it discourages people, who are looking for condo, but it sure does not encourage them.

 

May 17, 2009 07:15 AM #57
Rainmaker
1,478,995
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

interesting I doubt we have as many condo,miniums here inb Ohio as you do in Florida  but to me a home his is single family house or a condominium...   or a townhouse... or anyplace someone lives, owned or rented, a home is a home is a home to me.

Localism still not launched!!!!

May 17, 2009 08:23 AM #58
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