Over the last few years, we've had a lot of flippers buying luxury condos in downtown St. Petersburg, Florida. It's advisable for them to be represented by a good real estate agent when they first see the condo, and when they go to contract. That's the only way they can have an advocate through the process.
One often overlooked advantage of using a good REALTOR® is to get their advice on selections and upgrades. Many flippers, unfortunately, buy the least expensive unit and put in no upgrades - which is very evident when several are on the market after completion, and the buyers are comparing "investment units" with "owner units". A plain vanilla unit is like a flashing marquis saying "I'm cheap". Buyers of million dollar condos and above expect certain amenities - you don't have to go over the top and get the most expensive of everything, but you do need to have the upgrades that most buyers choose. Ask your REALTOR® which options are cost effective, which items are inexpensive to add but give a lot of value.
Good preplanning can make a great difference in how long your finished unit stays on the market, and what price it will bring. Think marketing in the beginning, not as an afterthought.
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