Definitive guide to google adwords

I haven't read it.  Interesting question, I'll keep watching to see what kind of response you get.  We can use all the help we can get!

I dont think you need to read anything. They provide a pretty good way of doing it. You just need to be choosy about your words. You want your ad to come up on certain words and depending on what you spend probably not too many words. If you sign up for it they walk you through how to do it. The basic campaign is pretty basic. Unless you are spending thousands I wouldnt spend money on information that is readily available for free.

I agree with Shane.  Don't buy the book.  Get into Google and start reading.  I know it is arduous at times because of the number of pages you can find.  Recently I bought a very nice HP color printer.  When I registered it with HP, they gave me $100 coupon code and I set up an account and figured it out without too much trouble.  I've had 22,000 people see my ad and 15 click through for a total of $13.18.  Of these 15, 3 people signed up on my Web site.  Now, they are still cool leads, but they are LEADS none the less!!!  I had no intention of buying more going forward, but these are cheap leads.  Also, the NYSAR (New York State Association of Realtors) just ran a free Webinar this week that helped my understanding of the whole Web topic.  So, there are free options out there, just start digging.  Good luck Sheri.

You are on the best place to learn for free! Active Rain members did alot of posts about adwords and SEO strategies. I would start my research here.

Hello Sheri,

Welcome to Active Rain and congrats on your first post! The opportunities to learn and network are incredible here. Best of luck to you!

-Keith

Welcome back to ActiveRain!

    Much has changed since your last visit to ActiveRain.  I encourage you to take another look at the website. 

    Surf some blogs, leave some comments.  Better yet, post a Blog.

    Best to you!