Basic Steps when marketing plan for your listing!

1. staging and pricing strategies
2. For sale sign, Ryder signs
3. Tube for flyers
4. Flyers in house/home book
5. MLS
6. Web listing with virtual tours
7. House features
8. Open house's
9. E-mail & Fax
10. Track showing with feedback
11. Target marketing
12. Weekly Seller Updates
13. Property Caravans
14. Create your own marketing ideas 

When you have a successful listing, everything else seems to fall into place. If you focus on marketing your seller listing then the buyers will come.