Seller Rate Buy-Down is Often Better Than a Price Reduction

In most normal circumstances, properties sell for less than the asking price. If one were to look at almost any comprehensive market analysis for a given area, the average price for the SOLD listings would likely be less than the average price of the ACTIVE listings.

In abnormal circumstances such as what we are currently experiencing, sellers' motivation levels are higher than normal, listing prices are being reduced and are therefore lower than normal and qualified buyers are often able to "get a deal."

However, many buyers do not realize that they can almost always get an even better deal by improving the terms rather than just reducing the price. Let me explain: ...read the rest of this article here www.metromarketnews.com