I follow the advice of AR bloggers all the time but I often wonder who I am taking the advice from. I always think to myself "this person is very interesting but I wonder if they do any business".
Low sales production, in and of itself, does not make you a bad person. And I don't think it has any bearing on whether you are a talented and interesting blogger...or not. However, as I follow your tips step-by-step, it would sure help to know if you have put your own advice to practical use. It would be even better to know how much success you have had following your own advice.
I am sure I will get hammered for this post but I bet 90% of you have wondered the same thing. If you haven't wondered this - you should have. How long would you sit and listen to sales tips from Larry? Everyone knows Larry - or someone like him. He is that creepy guy in your office with the sweaty handshake. He only shows up when there is free food and his gaze lasts just a little bit too long when women in the office pass by. He also only sells one home - every other year.
Editor's Note: No, I am not my office's Larry. At least I don't think I am. If anyone from my firm is reading this please tell me if I am our Larry.
What if, unbeknownst to you, Larry was a great writer and had 418,321 points on AR and thousands of Realtors hung on his every word online? Would this fact make you more inclined to listen to his advice at the water cooler tomorrow? I don't think so.
How do we know we are not listening to a bunch of cyber-Larrys?
I always ask people I work with to "come to me with solutions not problems" but I can't figure out a way to heed my own advice here.
My problem is I don't know which bloggers are just good at talking about real estate and which ones are good writers AND good Realtors. Anyone have an idea how we can figure this out?
If there was a way to create the list that I spoke of in my bogus title that would be great - but I have no idea how to do it. I am not sure anyone is up to posting their numbers on AR for all to see. It's also a bit tacky - even for me.
If you are wondering what made me go off on this tangent please blame the AR members who commented on Nelya Calev's post Do you think real estate agents statistics should be public? I was shocked to see how many agents thought transparency was a bad idea and how many agents shuddered at the thought of letting customers see their track record. You should have nothing to hide. Unless..
YOU are Larry!!