Psssst....Mr. and Mrs. Seller...Can We Talk?

By
Services for Real Estate Pros with Talk 2 Midori, LLC BK645709

As of today in our Daytona Beach Board MLS there are 9246 Active Listings. The buyers are out there, while taking their time and really shopping for their dream homes, sellers are getting impatient, some reducing prices while other's just sit and wait and wait!                       
You see I am a firm believer NEVER take Overpriced Listings unless you have written a condition to the listing agreement that a market adjustment will take place by __/__/2007. I don't blame you Mr. and Mrs. Seller for the unrealistic prices and unsaleable house.  I blame the agent who put you in the mix with the other 9245 listings in the mls today.  That's right Mr. and Mrs. Seller, I am the type of agent that if I feel that I cannot market your property effectively, that would be my cue to wish you well and walk away!  Keep in mind for every 1 house that closes 32 stay on the market!   Let's help your odds and price it accordingly.

Real Estate Professionals do not decide what the current market is, the consumer does with what has sold in the past.  Keep in mind most of the real estate buyers need financing, usually an appraisal is required.  Pricing it right from the get go will ensure maximum marketing exposure.  Remember most Real Estate Professionals do their homework in regards to pricing, condition of the house and the buyer's criteria.  If the property does not appraise you risk having the buyer walk away, which may indeed be your only buyer.

We will do our best to protect your investment!  We request a copy of customer's driver's license when we show houses and use electronic lock boxes, we can run a report online to see who has been in your  house.   Protect your valuables, don't leave money, jewelry or any thing of value laying around your house.  If a buyer or a realtor should knock on your door, DO NOT LET THEM IN!  Have them call me or you call me but do not just let anyone come in!

Buyers are much more educated, 80% of the homebuyers start their search online.  Zillow is working against us right now, that is a source where buyer's can see property value.  Currently Zillow has our Daytona Beach Area Market valued extremely low in some areas, therefore, please do not take it personally when a low ball offer comes in, I won't!  It's an offer, and we will do our best to work with it!

Your house will show better if you are not present.  Buyer's will feel more comfortable walking through your house and that way if they have a question their Realtor will contact me and I can get the feedback all in one shot.  Keep in mind any information you give to the selling agent or their customer may be held against you when writing an offer. 

Don't assume my marketing methods are incorrect!  Some of the Real Estate Publications are over 300 pages. Will you be able to find your house easily and quickly?  If you can't, how do you expect the potential buyers to?  I have a marketing strategy mapped out.  Please don't worry, you and I will sit together to determine the best methods.  Besides I will need your help, after-all no one knows your house better than you! 

Just because your property is on the market, doesn't mean you should start looking at homes, timing is everything.  We need to concentrate our efforts on getting your house sold to get you to the next one.  So start packing, not only will you be ready for when the house sells but you will de-clutter at the same time.  Without the successful closing of your current house buying a new home will only be a pipe dream. 

 

Mr. and Mrs. Seller, please remember we are on the same team!  It takes total cooperation and participation to sell houses.  Remember if it doesn't sell....nobody wins!    

                                                                                      

 

 

 

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Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals

Sally that is what I am talking about.  See we have to sift through the junk to find the right property for the buyer.  Just think we probably would sell more.  I also feel very embarassed when things like that happen, it's a reflection of all of us.  We wonder why the public percieves us the way they do!

Apr 11, 2007 02:19 PM #13
Ambassador
1,090,616
Celeste "SALLY" Cheeseman
Liberty Homes - Mililani, HI
(RA) AHWD CRS ePRO OAHU HAWAII REAL ESTATE
Oh....I told them that I had talked to the agent and he said it was a foreclosure....and the agent also said the bathroom "needed some work"....he didn't say the whole place was trashed!  Anyway, immediately after we went to view two other split levels...for the same price!  ...that were beautifully remodeled in another area of Mililani.
Apr 11, 2007 02:35 PM #14
Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals

Sally-I hope you find the right home for them and I know you will.  Usually foreclosures are pretty trashed, you need a special buyer for them. 

Apr 11, 2007 02:41 PM #15
Rainmaker
659,456
Randy Prothero
eXp Realty - Mililani, HI
Hawaii REALTOR, (808) 384-5645
I like the way you structured this.  You could just print this and hand it to potential sellers.
Apr 11, 2007 05:57 PM #16
Rainmaker
558,219
Maggie Dokic | Miami, FL | 305.81.HOUSE (46873)
eXp Realty LLC - Miami, FL
GREEN, CDPE, SFR, Pinecrest | Palmetto Bay |
Midori, you did a great job on this!  Our inventory is scary!  Right now I'm working with a buyer in Broward and  when we pulled up the condos/townhomes there were over 23,000.  Holy cow.  We kept adding filters to get to her desired criteria but after all was said and done, we basically sifted through thousands to get down to the dozens she may consider.  It is so important to the sellers that their home be priced right otherwise it doesn't stand a chance.  How do you create those great text graphics.  Neat!
Apr 11, 2007 09:52 PM #17
Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals

Randy-Thank you!  I agree I think this post can be printed and given to a seller.  I just hope some Daytona Beach sellers read this in localism.  I always appreciate your feedback.

Maggie-Thank you...Yes I really feel for you guys, heavy inventory, tons a realtors.  Right now pricing is more important than ever.  Also you too can make your own text with cooltext.com.  Maggie, always a pleasure!

Apr 11, 2007 11:55 PM #18
Rainer
60,746
Axel Weiss
Bradenton Realtor and Sarasota Homes for Sale - Bradenton, FL
Sea to Sky Realty

Midori,

thank you for this great summary of what is most important when talking to sellers. It is so important to be a team with the sellers to be successful.

Apr 12, 2007 02:58 AM #20
Rainer
132,115
Lysa Napolitano
Daytona Beach, FL
Midori, You've handled yourself so well this past week with those sellers you mentioned. It's so hard telling people what they don't want to hear, I hope that they listen to you. We do need to thin out our inventory, it's overwhelming for everyone involved.
Apr 12, 2007 03:50 AM #21
Rainer
34,079
Anna Lukyanova
Century 21 Sundance Realty - Daytona Beach, FL

Great post Midori.

I guess sometimes we need to hear it a couple of times from a few different people to comprehend the situation/information.

Apr 12, 2007 05:14 AM #22
Ambassador
3,966,893
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Great post, Midori. This is something all sellers should read and take to heart. I see some great narketing possibilities here. Thanks for sharing your thoughts.

Jeff

Apr 12, 2007 06:49 AM #23
Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals

Benjamin-Thanks for stopping by!  Yes I will be happy to join your group.  I appreciate you reading my blogs, as long as people keep reading I will keep writing.

Axel-Yes we must all work as a team, without total cooperation it would be difficult to get the seller's where they want to be.  Axel-there is more where that came from so be on the lookout!  thank you for stopping by!

Lysa-Thanks for being so supportive, yes it has been an interesting week. As long as I am thorough and stick with the facts, I never have a problem telling people what they do not want to hear.  I don't enjoy it sometimes but always it needs to be done!  Only us agents can control  the inventories.

Apr 12, 2007 08:10 AM #24
Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals

Ana-Yes, sometimes we need reinforcement.  You are very good about pricing properties correctly!  Thanks for stopping by......

Jeff-Thanks for stopping by...It's appreciated!  I love your stuff and happy to hear that you could see the value in this post!  yes I agree great marketing potential.  Many times I just print this stuff up and present at our sales meetings! 

Apr 12, 2007 11:12 AM #25
Rainmaker
536,923
Karen Rice
Davis R. Chant, REALTORS - Hawley, PA
Northeast PA & Lake Wallenpaupack Home Sales
You betcha this post got rated - a nice "high five" for you.  I bookmarked it as well.  Thanks so much for sharing!
Apr 12, 2007 03:05 PM #26
Rainmaker
77,306
Sheri Sanders
Berkshire Hathaway C Dan Joyner Realtors - Easley, SC
Realtor/Broker - Easley, SC Real Estate

I love all of the over-priced listings in our area.  It just makes mine look that much better!!!!  Seriously, this is a problem in our area too!

 

Sheri

Apr 12, 2007 03:56 PM #27
Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals

Karen-Thank You!  I really appreciate the rating!  I guess you can tell I feel really strongly about our profession.  I think what drives me is the fact, we lost some really good realtors because they had to feed their families.  

Sheri-I think if the inventories weren't so out of control with hard working Realtors having to sift through the junk I would feel the same way!  Just imagine how many properties would actually sell if 1/3 of the inventory was gone.  The only way to fix this problem is get SALES people to change.  I think most areas are hurting.  I really appreciate you stopping by and commenting. 

Apr 12, 2007 04:10 PM #28
Rainer
54,864
Art Blanchet
On the Outside Lookin' In - Sebastian, FL
Stranger in a Warm Land
Excellent advice Midori - and fun to read.  Thanks.
Apr 16, 2007 04:07 PM #29
Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals
Art-my pleasure and I appreciate you stopping by!
Apr 17, 2007 12:49 AM #30
Rainer
49,189
Dianne Barody
Century 21 AmeriSouth Realty - Pensacola, FL
Pensacola Florida Real Estate
Thanks for the post.  I agree with you. 
Apr 18, 2007 06:37 AM #31
Rainmaker
467,265
Midori Miller
Talk 2 Midori, LLC - Daytona Beach, FL
Online Marketing For Real Estate Professionals
Dianne-Thanks for stopping by and I really appreciate the comment!
Apr 18, 2007 10:25 AM #32
Anonymous
Anonymous
hi
Oct 23, 2007 08:39 AM #33
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