Home staging works!

Home Stager with a little bit of red Interior RE-design LLC
According to StagedHomes.com research, staged homes sell on average 50% faster, and for anywhere from 3-10% more money. It works! Also, an investment in staging costs far less than a price reduction. Let's face it, in today's market, most homes will never get offers for MORE than the asking price. So, once the price is reduced, that is less money in the seller's pocket. On the other hand, instead of losing, say, $10,000 in a price reduction, spend a small fraction of that money to stage the home and make it look great, setting it apart from others in the market. The sellers will get more for the home than they would have had they reduced the price. It is the best investment the seller can make to sell his home quickly and for top dollar.

What is home staging? It is preparing the home to sell in the seller's time frame and budget. It is de-personalizing the home, making it more neutral, so the largest number of buyers can imagine themselves in the home. It is creating sort of a "model home" appearance that looks beautiful and appeals many different tastes. It plays down the individualized decorating and plays up the architecture and good points of the home--what the buyer is really buying. There are million dollar homes that are decorated exquisitely, but they are in a certain, limited design style that leaves most buyers in the dust. Victorian and Louis XVI come to mind. They are a limiting design style that most buyers cannot relate to, and therefore they can't relate emotionally to the house. They pass it up.

Realtors, make it a policy to stage every listing you get so that you can fulfill your fiduciary agreement with the seller to get the most money for the home possible. And a plus for you--YOU get a bigger commission and spend less money on advertising and other expenses. It's a win-win situation!


This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At

Post a Comment
Spam prevention
Spam prevention
Show All Comments
Glenn McDonald
Yes home staging does work. Very nice blog. thanks for the information.
Apr 11, 2007 03:06 AM #1
Mario Levesque
Advantage Avenue Real Estate - Wesley Chapel, FL
Tampa Realtor

Hi Mary,

Welcome to the ActiveRain Blog network. 
Shortly after I started blogging on Active Rain, I wondered how some features worked or how to do some of the things others were using in their posts. 

I searched the site and could not find the "Operating Manual".

I asked some questions to other bloggers and soon realized the the power was in the network since most questions had already been answered by other users.

If you find yourself in this situation and have some questions, visit the post below and you will find tips, info and many features of ActiveRain that have been documented by other members.

   Instructions, Getting Started on ActiveRain Blog community, Google Ranking, Networking info

Nice having you on board,

Tampa Realtor , Broker Associate
People's Choice Realty Services,  Tampa, Florida

Apr 11, 2007 06:46 AM #2
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Mary Abella

creating magic on a regular basis.
Ask me a question
Spam prevention