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Green, Eco-Friendly Building and the REALTOR

Real Estate Agent with The Partner Network

Rising energy costs are causing buyers to think twice about the type of house they want.  Here in New London County, we are behind the rest of the state in Green Building, but we are catching up quickly!

If a buyer was looking for this particular type of house 6-12 months ago, with or without the help of a REALTOR, their options would have been limited.   They would most likely search the internet and most of the sites they would find are national internet listing sites.  There are limited resources for local buyers looking for Eco-Friendly homes.

Although there may not be a lot of demand right now, what we do have are buyers who are interested in keeping their families healthy, who are interested in saving money on energy costs, and who will say that their ‘next house' will be more eco-friendly.  Maybe not to save the world, but to save on their energy costs.  This is where the REALTOR who is knowledgeable about Green building comes in.

Just like when you purchase a new refrigerator and you expect it to be more efficient than your old one, your buyers will purchase a new construction home and assume it will be more efficient than the drafty one they are moving from.  And even though this is usually a fact, that doesn't mean that it's as efficient and energy saving as it could be with the right products.

Unless you have a buyer who has taken the time to educate themselves, this will be where you will come in.  You'll need to educate them on the features and benefits of the products that go into a home to make it more energy efficient.

What I have found by meeting with several prospective buyers for Greenbrier, a new community in Oakdale, CT is that they don't always understand what they can't see.  Someone can see granite countertops and appreciate it and see the value.  But soy based foam insulation vs. fiberglass?  Passive Solar?  Low-E argon windows?   These things and many more will need to be explained for them to see the benefits and the savings for them down the line.

Also something to think about is that Green building is not an all or nothing approach.  Buyer's think it's too expensive to build green.  Your buyers can customize what they need or what is more important to them, and even keep in mind products they may add on later.  For example if your buyer's purchasing power doesn't allow for a Photo Voltaic System now, knowing that they will be installing one down the line will help them make some key decisions while building.

Like so many other REALTORS, I'm still learning.   What I have found is that the average buyer wants to save money on energy costs, but needs to be educated on what will get them there.   And if building an energy efficient house that saves them money on their energy bill is also good for the environment, it's a great thing.

Visit the website of the above mentioned subdivision at www.arkgreenbrier.com

Till next time!




Yvette Gardner
Keller Williams Realty, Spartanburg, SC - Spartanburg, SC

Welcome to the Active Rain community. This is a great site with lots of information.  Have fun with it and hope to see more of your blogs soon!  We have a team of four outstanding full time agents to assist your buyers and sellers in Spartanburg/Greenville, SC.  Again, welcome to AR!!

Oct 16, 2008 12:52 AM
Larry Isaacson
Bayside 81989 LP - Weston, FL


Welcome to Active Rain. This is a great forum to exchange ideas in these economic times. I believe everyone should look at all income steams as we enter a new paradigm. I have multiple income streams that I would not have thought I would look at or could do!


Oct 16, 2008 12:58 AM
Ron Martin
Keller Williams Realty - Spartanburg, SC
Ron Martin Team

Good morning & welcome to Active Rain, You have joined an excellent site to receive free marketing, absorb more information from others, share ideas.  Be a blogger and have fun. If you have any clients moving to the Greenville, Spartanburg, & Anderson South Carolina area we are your team. We are on all three MLS. Great blog!  Keep it up. Again Welcome!!

Oct 16, 2008 01:00 AM
Krystal Dyer
The Partner Network - Montville, CT
Selling Real Estate in Montville CT

Thanks for the warm welcome, it's great to connect with all of these agents as you never know when I may need to refer a client.  Thanks again.  Krystal

Oct 16, 2008 05:11 AM
Ginger Ryals
Prudential C Dan Joyner and Young Realtors - Spartanburg, SC

Welcome to Active Rain!! This is a great site to network and share ideas!! Have fun with it!!

Oct 16, 2008 12:40 PM
Lorena Westervelt
Van West Realty - Greenville, SC

Hello, welcome to Active Rain! This seems like a wonderful environment to network as well as learn from others. I hope you enjoy yourself and participate often in the Active Rain environment!

Oct 16, 2008 01:15 PM
Kirk Westervelt
Van West Realty - Greenville, SC Realtor -Short Sale Expert! - Greenville, SC
Kirk Westervelt, Broker In Charge, Van West Realty - CDPE - Short Sale Agent - Home for Sale - Greenville, Simpsonvil...

Hello and welcome to Active Rain! I encourage you to learn from others, share your knowledge and experiences with all of us, enjoy yourself, and try to log in and join us in the Active Rain community as frequently as possible. I look forward to your future blogs and comments! Take care, --Kirk.

Oct 16, 2008 01:23 PM
Jean Terry
Keller Williams Realty Spartanburg, S.C. - Spartanburg, SC

Hi and welcome to Active Rain,a great site to network, share, learn and have fun. Good Luck.

Oct 16, 2008 03:25 PM