How Coffee can Save Your Business

By
Services for Real Estate Pros with PRCMPG

I had two really good agents enter into an extended slump.  Not all that uncommon over the last couple of years.  After talking to them at some length I discovered they were spending way to much time in their cushy home offices.  So I took them away - not literally of course, but figuratively.  I told them that they had to close the door and they weren't allowed in for 30 days.  Instead I asked them to go to Starbucks with their laptops and do their work from there. 

Within 2 weeks both of them were back on the side of positive momentum with fresh leads and activity from folks they had run into at Starbucks. Within 4 they were back in the saddle, flush with new transactions and able to re-enter their home office with a renewed focus and perspective.

The biggest thing when you find yourself in a slump is to go to the people.  We tend to hide and bury ourselves with busywork to feel busy instead of focusing on productivity.

 

Want more? Give us a call to set up a strategy session with one of our marketing coaches!

If you are a Realtor® who enjoys working with families, have been licensed for at least three (3) years and have lived in the area you serve for at least three (3) years, we invite you to APPLY to become a PRC Council Member.

 

***Parent Relocation Council, Inc. is looking for Regional Directors for Northern California, Texas and Hawaii, if you know of anyone who has a great reputation within the industry, has been full time in the real estate industry for more than 3 years and has leadership qualities please let us know at chris@parentrelocationcouncil.org***

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Rainmaker
238,510
Angelia Garcia
Pure Realtors - Dallas, TX

good point.  I was feeling that way and I too decided to get out and start networking more and just get out in general.

Oct 27, 2008 05:20 AM #1
Rainer
48,066
Nicole Weidauer
Keller Williams Greater Seattle - Shoreline, WA

This is great advice- some I think I need to take! I have heard this works here from some fellow agents in my office.

Another thing that could muster up some business is to hold meetings AT the coffee shop. I have a meeting the last Thursday of the month called "Condos Over Coffee".. it is a little session with anyone interested in talking about the Seattle RE market place and enjoy a nice cup of joe.

Thanks for sharing, Nicole Weidauer

The Egerer & Weidauer Team, Keller Williams Realty North Seattle

Oct 27, 2008 05:20 AM #2
Rainer
6,660
David Hubbard
Premier Denver Homes - Highlands Ranch, CO

I always wondered if that would work. Thanks!

Oct 27, 2008 05:30 AM #3
Rainer
11,510
Janaya Goselin
Re/Max Whatcom County - Bellingham, WA

that is so true. A huge majority of people tend to go into hiding when things are bad and think they will come out when the storm is over. In real estate you have to have the fighting attitude and the desire to put yourself in front of people and not be afraid to speak up. You can whether any storm if you are willing to work hard.

Oct 27, 2008 05:39 AM #4
Rainmaker
1,336,794
Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Really good point!     We're in a people biz, so if we're not connecting with "the people", how can anything happen???     Sometimes, I think that the technology side of today's biz allows that kind of "hiding" from our client base.     In the end, it's not about computers at all.  

Oct 27, 2008 06:04 AM #5
Rainmaker
571,818
Bill Gillhespy
16 Sunview Blvd - Fort Myers Beach, FL
Fort Myers Beach Realtor, Fort Myers Beach Agent - Homes & Condos

Nice innovative way of breaking the routine and re-focusing on getting in front of people.

Oct 27, 2008 06:14 AM #6
Rainer
70,555
real estate real estate
Providence, RI

Very good. One friend used to tell me that salesperson should not have offices because road is your office.

Oct 28, 2008 12:41 AM #7
Rainer
132,369
Jon Wnoroski
America's 1st Choice RH Realty Co., Inc. - Green, OH
Summit County Realtor

Good points made.  We need to interact with people and get our name and services out in front of many people as possible.

Oct 28, 2008 12:46 AM #8
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Rainer
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PRC Market Positioning Group

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