Active Rain is working great for me as a lead generation and sales tool. I have been blogging on Active Rain since early March and it took some time to get results. Now I am getting a good flow of leads that I am converting to business.
Here are some of the adjustments I have made over time that have helped people find me on Active Rain:
1. Stop posting "junk" blogs. By "junk" blogs I mean blogs that have no real value. I will admit there was a time I would post a blog just to get some points. Now I make sure my blogs have value related to either my real estate of coaching services.
2. Better use of keywords. The titles and keywords of certain posts have gotten me leads. I live in Cambridge, MN and every so often do a post about something in that area and I get found. Same with some of the surrounding cities. Putting the city in the keywords and in the title will get you found in a search.
3. (Invite Your "Dawg's") -Let friends/family/other professionals know about Active Rain. The more people that know this is a valuable tool. The more people there will be to search for you or me!!
4. Be yourself! I write a lot of encouraging and inspiration type of posts. I believe the energy you send out comes back so I write posts to help make people feel good. That goodness returns from all avenues of life!
FOR A FREE COACHING ASSESSMENT CALL ME AT 763-635-7228 OR CONTACT ME ON ACTIVE RAIN!
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Chuck Carstensen is a Realtor with The Discovery Team at RE/MAX; helping buyers, sellers, and investors of residential real estate. He is a Dynamic Life Coach; The Discovery Coach- "Helping you discover your talents, desires and purpose." Carstensen is a speaker and co-author in the best selling book series Wake Up...Live the Life You Love: Your Wake Up Moments (available this winter).