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Convincing your sellers they're house is not worth a ZILLION!

By
Title Insurance with Franklin Title Agency, LLC

Now, maybe a zillion sounds a bit rediculous, but so does how much these seller's out there want you Realtors to list their houses at (above what the appraised value actually IS even after shown and proven to them) I know because I get a ton of title orders that don't end up closing for a great deal of time after ordered (after many price drops into reality) or do not close at all because of this!

What do you tell or do to convince your seller's to price their homes right? ...and to stick to it? in this market or economy

Thanks, Keith Stonehouse

Roxanne Lopes
Prudential-Linn - Wareham, MA

It's our job as Real Estate professionals to educate our customers.  #1 Providing and fully explaining a thorough CMA is a great start.   #2 Your initial conversation with your customer should include personalization.  Many sellers are too emotionally attached, again they have to be educated.  Sellers must understaned that their personal taste may not be of any value or suitable to a potential buyer. 

Oct 30, 2008 11:08 AM