It continues to amaze me what some agents consider a fast response time. In our office all emails are pushed to the agents blackberry and most agents call or email with in minutes if not seconds. We can clearly identify home sales that occurred because of our rapid resonse philosophy.
Yesterday I decided to look for an agent that would accept referrals for an area that I receive leads in but do not work. At 9:15 a.m. I sent out an email to numerous agents who work in that area. I received dozens of replys throughout the day. Some were with in minutes from blackberry's but I guess the one that prompted me to write this post is the Re/Max agent who wrote with such enthusiasm 12 1/2 hours later. Go home, the party's over!
When the market shifted from sellers market to buyers market we all noticed that the sellers were not making the shift, they wanted just one more sale in a sellers market...theirs. While the market has shifted from sellers market to buyers market, I'm not so sure that real estate agents have made the mental shift. Every month we receive our real estate magazines and usually there's a story about 5 must have tech toys, but what good are they if the agent doesn't actully use them.
In todays's real estate market (and going forward ), the buyer has come to expect some level of instant gratification. For our office that means a quick phone call response or a quick email response. Here's what a buyer does on the internet...they write "contact me" on 2 or 3 sites and whoever does so first wins.
If you're going to work with buyers you better realize that first contact better be fast contact. If you're not pushing your emails to your phone, you should.
As fas as the 12 1/2 hour response guy...sorry but I would never give a referral to someone with that level of service.
What's your response time?