For today's Blog and several that will follow I am turning over the reigns at ActiveRain to my assistant, and son, Joseph, who is responsible for, among many things, most of the photography used in our flyers and on our website...We often receive compliments from clients and potential clients-who-become-clients on the quality of our pictures. So I thought he could tell a little about what he does to make our pictures a little different...
Thanks mom! Without adeiu, here is Number 5 in my Top 5 Tips...
5) You don't need fancy equipment-you need the right equipment!
When I first started shooting pictures for my mom we used a Sony 3.1 Megapixel camera. It served it's purpose more than admirably, and I got many great shots. I wouldn't recommend anything less than 3.1 Megapixels for getting good shots in a high enough resolution for web and print.
About six weeks ago we splurged and invested in a 6.1 Megapixel Nikon D40 SLR (Single Lens Reflex--means it has detachable lenses) with a 18-55 mm Lens, a vivitar flash, and a polarizing filter. Between the increase in Megapixels and the increased quality of the optics and real zoom (many point and shoot digital cameras use a digital zoom) of the separate lens, the quality of pictures we get is outstanding.
Of course, why buy an expensive SLR if all you want to do is point and shoot? Don't!
Use the camera with the most features you can or are willing to learn how to use. If you like learning about photography and how to use different settings on both your camera and your lens to create just the shot you have in your mind, then there is no substitute for a digital SLR and the $500-$1200 you will spend.
If cameras generally scare the beejeebers out of you, and you only want to learn enough about the camera to take pictures you and your clients will like, stick with an auto-focus camera with a good optical zoom, wide enough angle lens (the lower the mm of the lens the wider angle and the more area your picture will capture- most auto-focus point and shoot cameras are in the range of 28-35mm at their widest), and a few programmable settings to let you expand your abilities if you choose.
For most real estate photos, regardless of camera, I have always kept my lens at its widest angle.
Avoid any camera that is a fixed-focus or fixed focal length camera. In digital terms you will be trying to take your listing's pictures using the equivelent of a 110 instamatic (for those old enough to remember...)
Next Tip: A Little Camera Knowledge Will Go a Long Way