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Staying Positive and Using Creative Marketing Tools are Key Now!

By Sheri Brown

Real Estate Sales Representative with Royal Pro Real Estate Network

November 03, 2008 10:58 PM

I have been fortunate in the last month and a half to have sold three of my listings! They are all in the price range of under the $500,000 mark and have been appealing to the clients getting into the market and also moving up in a home. Also, I have been finding with all the News out there my winning combination has been to keep my head down and not listen to the hype out there and to be positive! My clients have told me they are so happy and refreshed to have someone come into their home that's not Doom and Gloom! My latest sale the SOLD sticker went up in a week and a half and WOW, were they happy clients!

Being creative with what you offer and your advertising is also key. With using tools such as Home Staging, Videoing the Listing, Blogging and Txterrific, my cleints are feeling they are getting value for the Service and there are no concerns over what I charge at the end of the day. Also, these are fairly low cost techniques, just takes some time... So stay positive, price is key and your service must be Creative!

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Sylvie Conde

Sutton Group-Associates Realty Inc., Brokerage - Toronto, ON

Broker, Toronto Real Estate

Sheri, congratulations on not just being busy, but being busy with some great results.
We absolutely have to be more creative in this market, and no, it's not all doom and gloom.
It's actually a great time to buy, and as long as sellers (and their Realtors) list the homes according to THIS market, they will all sell.

I've been busy too (and with some success); and I am definitely finding ways to do things differently (working smarter, not harder; and investing the marketing dollars in the right places).

Continued success. :)

Nov 04, 2008 09:41 AM

Sheri Brown

Royal Pro Real Estate Network - Surrey, BC

Thanks for the comment Sylvie! I am glad to hear you're doing well and staying busy too! It' a great time for people right now to move up or get into this market!

Nov 04, 2008 10:06 AM

Marg Scheben

RE/MAX four seasons realty limited - Collingwood, ON

Edey - Collingwood, Ontario

It's so nice to read something so positive Sheri and I'm sure your clients just love you. Question - do you find that many people click on your video links in your blog? Are you able to substantiate the numbers? I've found in general that people view stills more often than video and am therefore curious about your own experience with that. Thanks.

Nov 04, 2008 10:26 AM

Anonymous

Thanks for the comment Marg! The videos for me have boosted my listing inventory, and I feel have resulted in the sales as well, very quickly! What I tell my clients, is that the still photos are great, but it's hard for potential Buyers to get an idea of the layout of the home without the videos. It's just another tool we use to market the home. When you are sending it through YOU TUBE, you are able to see the stats of how many views the video has had. We had one listing where it had 273 views in a month! That's a lot of people who had virtually walked through that home. It was then sold within a month period of making the video! Our video quality keeps getting better and better as well, and so do we on film! Thanks again, you should try it!

Nov 04, 2008 10:43 AM

Susan Emo

Kingston, ON

Kingston and the 1000 Islands Area

Sheri - I really liked your post and want to congratulate you on getting the job done!

Nov 05, 2008 12:41 PM

Wendy Casey

A-List Home Staging & Decor - Surrey, BC

Sheri, staying positive obviously has its rewards. Good for you..and thanks for sharing your success story.

Wendy Casey - Surrey, BC

Nov 06, 2008 05:29 AM

Thanks Wendy! It's nice to see someone local on the Active Rain site! Being and staying positive has been a great way to live and to success!

Thanks for your comment!

Nov 06, 2008 08:28 AM

Fred Carver Real Estate Consulant

Retired BC Realtor - Victoria, BC

Accredited Real Estate Consultant

Hey Sheri...Well Done, You Rock. Keep doing what you're doing, you're doing it right, your clients will be pleased they have you to Buy and Sell Real Estate in North Delta BC.

Cheers, thanks for sharing your story :O))

Feb 06, 2009 04:19 PM

Staying Positive and Using Creative Marketing Tools are Key Now!

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