I recently received a Twitter from my old friend Jim asking me why his SEO guys will not ever talk to his Web Designers. Now before you laugh you have to understand my friend Jim and Twitter. Yes I know the name Twitter sounds kind of funny but it is certainly easy to remember. And before you jokers out there start making comments about my friend giving me a Twitter it has nothing to do with a "Purple Nerple". Twitter is a service for friends, family, and co-workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing? (This comes from Twitters Homepage). Jim runs a very large Real Estate Brokerage house in the Midwest and loves high tech gadgets and the applications that run on them. That's why he's a "Twitter
Try as he might Jim could not get his SEO firm to talk to his Web Designer. I am sure many of you have run in to the same problem and asked yourselves that very same question. I feel your pain and understand your frustration. Many times egos get in the way and neither side wants to help the other. But that puts you in the middle and does nothing to resolve your issues.
First you should try and find out what the objections are for not doing the work. The answers may surprise you and get you closer to resolution. Try using logic with both sides and remind them that you all have the same goal. Many times a conference call works wonders. Email both parties and find out when they are available for conference call. In your email include the agenda and goals for the call and ask all parties to please keep to the agenda. By keeping the tone of the call professional you stand a much better chance of resolving your issues quickly and to your satisfaction.
So by now you might be wondering what it is Jim did to resolve his issues? He fired both his SEO firm and Web Designer. He hired my wife Nancy and me to re-work his site design and SEO. Why my wife and I? My wife runs a WEB Design firm and I run an SEO Firm. So in some rare cases SEO Firms and Web Design Companies do make great bed-fellows.