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A "Fizzy" Real Estate Marketing Tips

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Education & Training with Consistent Clients

My post last week, Creative Marketing with Stamps, generated a lot of interest and enthusiasm from my readers. It seems like many of you understand the need to stand out from the crowd, and are looking for some fun, interesting ways to do that. I’m happy to help.

Try myJones.com. You may be familiar with Jones soda? If not, they’re a specialty soda company that offers flavors like FuFu Berry, Blue Bubblegum, AmeriCola, and Green Apple, just to name a few. They offer a site called myJones.com that allows you to make your own customizable 12 pack by adding a personal photo label and caption to the bottle.

Need Ideas?

  • Snap a photo of the client in front of their new home right after they’ve gotten the keys. Throw that on the front of the bottle, with a caption that says “Welcome Home” or their address, or any personal message from you
  • Use them as “new and improved business card”, and bring it as gift for a listing presentation. Whether or not they look at your materials, you can be sure they’ll keep the bottles around, with your face and information on them.
  • Or, try them as a featured drink for your open house. Match the flavor to the decor of the house, and you’ll help people remember yours, even if they’ve seen several that day.
  • Sponsor a neighborhood/community event by offering to provide refreshments. Order several cases with a related community photo on the front, and an understated “Sponsored by” caption on the back.

Do you have any unique products that you use to stand out and be memorable? I’d love to hear about them.

 

Real estate marketing coaching - Fizzy Real Estate Marketing Tips

Comments(6)

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Jim & Maria Hart
Brand Name Real Estate - Charleston, SC
Charleston, SC Real Estate

Hey, Rich. That is an awesome idea. Thanks for sharing and I hope that you have a great weekend, Jim

Nov 07, 2008 04:06 AM
Loren Johnson
White Bear Lake, MN
CMPS

Great idea! I didn't know you could order in as little as a 12-pack! I'm on this one for Christmas! Good Luck to you-

Nov 07, 2008 04:07 AM
Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

What a super idea!     Thanks for sharing this.     Am going to ponder what would work, in a similar vein, in my area.    

Nov 07, 2008 04:15 AM
Richard Dolbeare
Inactive - Wailuku, HI
Living the Hawaii Lifestyle

An interesting idea.  As for stamps, I'm still trying to figure out what to do with those crazy stamps I ordered 2 years back that I don't have the courage to gift or to stick on envelopes.

Nov 07, 2008 04:16 AM
Laurie Logan
Keller Williams Realty, Inc., Broker Associate - Madison, WI
South Central WI Real Estate

Hi Rich,

That sounds like a fun idea!  Sounds like a creative way to make an open house memorable!

Nov 07, 2008 04:53 AM
Rich Rogala
Consistent Clients - Chicago, IL
Real Estate Marketing Coach

Loren - yes, they make it easy. I think it would be a really neat gift for the holidays to give to clients, family, friends or even local businesses or colleagues.

Laurie - definitely! Hand out those drinks like crazy, and all the visitors take home your "card". How many other agents can say that?

Thanks everyone for stopping by!

Nov 07, 2008 05:16 AM