I learned a powerful new phrase from the Buffini people...
BYE BYE NOW....
It works great.... But... It feels so wrong...
When in training, 3 short years ago, I prided myself on being a bulldog with prospects, sticking with it... working with the difficult ones was a badge of honor and skill.....
BUT - now at $6MM per year in production and 20 listings going on 25 I really don't have time to spend mud-wrestling marginal prospects only to have them pull goofy stuff later...
I am now turning away many callers without arm-wrestling, no hammerlocks, after only a few probes...
If the caller wants land, I give them directions to my lot but am not otherwise engaging... I don't sell much land, and there is little chance of loyalty.... They don't need me, they can drive and walk it without me... then they just call the seller agent - BYE BYE NOW.
If the buyer caller does not want to see my listing after all, is not ready to list their own house just yet, and won't call my lender to get pre-approved... - BYE BYE NOW...
If the CMA caller is only thinking of moving... and cannot say they are ready to list if they like what I have to say, then I mail the CMA and do not press for a meeting in the home...
I am about to say if they cannot get online.... BYE BYE NOW
It feels wrong, but.... My phone is ringing off the hook and..... I am ONLY ONE PERSON !!!!!!
I know I am a better webmaster, developer and coach than I am a Realtor, (because I did those things longer).
But once I really GET THIS, and stop letting so many people waste my time in the Real Estate Business - I could break $10MM/yr real quick! That's not chicken feed in Toledo Ohio, BTW!
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