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"You don't need to re-invent the mouse trap, all you need is some new cheese" - Learn how to answer the Big Question with authority and confidence...
As an industry professional, you have probably have been asked this big question recently. How has your business been since the credit crisis? If you are like the majority of your peers, you probably have said something like the following:
"Business is great… (Regardless if this is correct or not, this is what we all have been trained to say because none of us want to give the impression that business is hurting) Can I help you with your housing needs?" (Hopefully you follow up with the ABC, Always Be Closing remarks)
...Or, you have given the biggest pause before saying:
"Things could be better, I’m just trying to hang in there and wait to see what happens…hopefully things will turn around…Can I help you with your housing needs?" (Hopefully you at least follow up with the ABC, Always Be Closing remarks after giving such a brutally honest, uninspiring answer)
Whether you know it or not, many of your professional peers are giving the same answers and are thinking the same thoughts as you are thinking. The fact is the economy is not in the best shape, credit is drying up all around us, housing values are flat, it is the holiday season and people are waiting to buy new homes.
I believe the real reason our economy is in such dire straights is from the lack of financial understanding we as Americans have. I also believe it really is not our fault, we just do not have many opportunities to learn and develop the skills we need to fully grasp all that is involved in finance and money management. The only way to correct the problem is through educating ourselves and our clients, to develop sound financial strategies that will transport us all to the success we deserve. After all, education is the key to great wealth.
Thankfully, there is a light at the end of the tunnel that we are all in. Every negative situation presents a positive opportunity if you know where to look and have the knowledge ready when the time is right.
So, I want to give you the answer to the big question: The answer I suggest you give the next time you are asked: How has your business been since the credit crisis?
"Obviously this is not the best time in our economy. Those who understand how money works and develop a sound financial strategy are making their dreams come true. And those who are not prepared...they're really not to blame for the situation they are in, they just have not been properly educated yet, they have not yet learned what more they can do."
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"Fortunately, I know how life changing concepts in money management can be used in every day life...Would you like to learn more?"
I have been using this exact answer for months now and I can not emphasis enough the positive response I receive, which is why I share this with you. Give it a try on some of your clients and then contact my team for more information. We will introduce you to financial principles and strategies you will use throughout your business and beyond. We will help you, earn more money, retain a loyal clientele and give you the continued support you need to grow your business.
It all starts with you knowing what the real deal is on money matters and then assisting your clients in making well informed decisions. Only then, after they are on the "right" path and they are confident with your expertise and knowledge will the fruits of your real estate business truly flourish.
As a professional you don't need to re-invent the mouse trap, all you need is some new cheese. Expand the services you offer your clients. Understand how money works to achieve financial success. Learn to develop sound financial strategies and implement what will lead you and your clients to success. Become the source for information in your market, provide the knowledge your clients so desperately need and they will follow you for a lifetime.
If any of this sparks your interest, I urge you to contact us today to find out how we can work together to solve the financial situation for yourself and your clients.
Please contact Sean Bazewicz at 303-931-2232
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