When someone asks me: What works for you when trying to sell a home? I give them a very straight forward answer: virtual tours. When I first started looking back on things to do differently, and things to change to make my business better, this stuck out like a sore thumb.
Real estate agents, even though only a few were actually taking advantage of it, were having virtual tours done on their homes for sale. I watched a few - it captivated me to watch them walk through the home, showing and explaining every inch of the house. I did not even have to leave my home to know if I was going to like the home or not! From that point on, I knew I had to change. I looked into different options for myself and finally came upon a small company that does this exact thing: Creative Media Factory, located here in Savannah Ga. I contacted them, had my first virtual tour completed (I must say it was a little odd stepping in front of a camera for the first time), and was amazed by the results. No doubt my homes with virtual tours get more looks and more calls into the office.
I must say, I am surprised it works so well, but pleased all the same. We have sold homes to military that have been deployed overseas and others that just don’t have the luxury of seeing the home in person.You might catch a few virtual tours here: www.realestateranger.com
When time is of the essence to purchase a home, this helps speed up the process greatly. Some of the times, I have seen many listings with no pictures or very few pictures. I’ve noticed buyers won’t even take the time to look at these. I have also noticed that it helps make the customers more adapt to contacting the agent.
I must say, I take pride in paying professionals to do particular marketing techniques for us, for the simple fact that they specialize in it and know far more than I do about it!
Anyone have any similar experiences? Do you use virtual tours?
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