Organizing/Sponsoring Promotional events for clients

By
Real Estate Agent with RE/MAX Alliance

I'm interested in events that others may be using to promote their brand and business...I thought I would share what we are doing.

 

Here are a few that we organize and sponsor, targeted to the Real Estate Investor client.  All are fun, relatively low cost,  with generally positive results in attendance and feedback.

 


Cash Flow 101 game-Primarily geared to the RE investor folks.  We get together at a local bakery once a month and play Robert Kiyosaki's "Cash Flow 101".   it's like monopoly on steroids for adults.  We play for 3 hours, it's a great chance to spend quality time with potential buyers, plus it's fun to play!  Usually, the primary topic is real estate, so you get a 3 hour window to share ideas and get in front of potential clients.

 

Investor Tag Along-as active investors, we usually have 3 to 4 investment projects a year undergoing rehab.  The Investor Tag along program was designed to invite interested parties and potential clients to the project site every 2 weeks or so for a "project walk through".  We provide coffee and donuts, spend a couple of hours letting everyone check out the project, talk to the sub contractors and vendors.  The goal is to allow people to get comfortable with the idea of buying and fixing up a property for re-sale or fix and hold, if they are able to achieve this comfort then we have a client potential in the works for a project of their own.

 

Foreclosure Bus Tour-We just launched this 2 weeks ago with www.DenverForeclosureTour.com.  Our first event went great, 24 people joined up, 10 were "new unmet" who decided to come out on a Saturday for a tour of up to 10 bank owned/HUD homes.  We had an Attorney, Mortgage broker, and a Property inspector on board.  Our goal was to create a "rolling classroom" to give folks the chance to learn as much as they could about Real estate investing in foreclosed homes.

Those are three that we have scheduled for regular promotion.  We've got another set of promotions targeted more "sphere of influence" and primary residence clients that I can share if anyone is interested. 

I would like to hear what others are doing!  It would be great to pick up some new ideas and share strategies,

rob

"Thinking of Real Estate?  Think of Rob!"

www.RobKellyColorado.com

www.DenverForeclosureTour.com

Twitter: @RobKellyCo

Posted by

Rob Kelly-RE/MAX Realtor-Louisville, Colorado

"Thinking of Real Estate?  Think of Rob!"

www.RobKellyColorado.com

robertkelly@gmail.com

720-284-9211

Comments (4)

Charlie Ragonesi
AllMountainRealty.com - Big Canoe, GA
Homes - Big Canoe, Jasper, North Georgia Pros

Very nice post. We are doing first home buyers seminars and promotions. We have not focused as much on foreclosures unless they are with investors

Nov 24, 2008 11:54 PM
Suzanne McLaughlin
Sabinske & Associates, Inc. (Albertville, St. Michael) - Saint Michael, MN
Sabinske & Associates, Realtor

Rob, great ideas....love the Cash Flow 101 game, but I'm a sucker for games.  Tell me more about the SOI and primary residence promos.  You have the best ideas!  Thanks for sharing.

Nov 24, 2008 11:58 PM
Rob Kelly
RE/MAX Alliance - Louisville, CO
Louisville Colorado Realtor

Hi Charlie,

how do the first time home buyers seminars work for you?  Do you have an agenda or course that you teach?  I'd be interested in learning more about that,

rob

Nov 25, 2008 12:09 AM
Not a real person
San Diego, CA

Well, I was just merrily reading along and then came across "monopoly on steroids for adults." Now I have eggnog up my nose and all over my desk and keyboard. I shall have to send you one of my infamous "keyboard invoices" for a new, non-sticky keyboard. Have no fear, though. No one ever pays them -- LOL.

Nov 29, 2008 12:34 PM

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