Today, the Friday after Thanksgiving, is known as the biggest shopping day of the year.
For my family, that is most certainly true!
We start with all the ads in the Thanksgiving newspaper - actually, it's one of the few times during the year when I even bother to look at the ads. Working with the list of family members we selected on Thanksgiving day, we'll put together our "shopping list". Then, it's off to the stores!
The Friday after Thanksgiving has been given the name "Black Friday" - not because it's bad, but because it's good. It is likely the first day of the year when a store moves into the "black" on their profitability statement. Think about that! You own a store, and all year, until Thanksgiving, you're losing money. But beginning the day after Thanksgiving, you begin making a profit for the first time all year. Talk about risk! Those store-owners are counting on us to make their year profitable, starting today. So, it's time to hit the stores now.
Go. Shop. Now.
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