Five Ideas for Creating More Real Estate Business in a Soft Market

On a recent coaching call we were strategizing over ways to get business in this market. Quite a few good ideas were tossed around. I am going to share the top four then discuss them in upcoming blogs.

1. Contact 5 to 15 Past Clients or people in your spheres of influence per day and doing this in a way that is completely comfortable for you and for them.

2. Conduct a Seminar or Speaking Event where you can help people make sense of how all this mortgage stuff affects or doesn't affect your market and their property or moving decisions.

3. Host a Client Party at no cost to you because it will be sponsored by other vendors who want to reach people as badly as you do in this soft market.

4. Direct Mail Campaigns (SOI and Farm) but send smart mailings that have the four elements that make people more likely to respond.

5. During this holiday season as you are visiting and partying, talk about the opportunities in this market.  I have been talking about these opportunities all over the country..