The decorating was for your own enjoyment. You watched HGTV. You subscribed to trendy magazines. You liked what you saw. And you gave your home a makeover. As you see in this picture, the result is not neutral. Does it make sense to undo all this effort because you now want to sell?
There are two answers to this question. While you are living there, home is home. Once you want to sell, your home has become a product. Packaging your product for sale means knowing your customer. The easy answer is you want to create a framework for the potential buyer to imagine themselves living there. The model home look, is a sterile look. It is a hotel room that becomes yours when you unpack your bags. In most cases, this is your best choice. Take your fancy wall plate to your next home. Let the new buyers have the fun of subscribing to HGTV and starting where you started. The journey, not the destination, is where the value is created.
The second answer is a risky one. If you really know your customer, and if your decorating fits, then keep the look. Now you are selling a lifestyle. The rest of the staging advice still applies.
- You don't want clutter.
- You want clean.
- Clear the counter tops.
- Make sure your cabinets and closets are half empty.
- Fix the neglected repairs.
- Make sure there is lots of light.
- Put away the photos.
- Commit to the lifestyle staging.
- Listen to feedback.
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