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I've Got My HOUSES Talkin'

Real Estate Agent with EXIT REALTY BEND

    About 8 years ago I purchased a product I am sure most of you have heard of.  I purchased 6 Talking House transmitters.  If you are not familiar with this product, it is a simple AM transmitter that makes it possible to record information directly ( and with eaze ) to the unit with information about....well.....anything. Most Realtors have purchased them to place in homes so potential buyers can hear features of a home from their automobile.  Here is how I have used mine to help get a slight edge:

1.)  My messages are done carefully. I give potential buyers just enough information to hopefully make them more curious and set-up their call to me!

2.)  I have found that when potential buyers are driving and looking at multiple homes that my Talking Houses do stand out and remain at Top Of Mind from the dozens of other properties they have looked at.

3.)  I always offer a FREE REPORT to potential buyers and list my Toll Free 800 Call Capture Number.  Sometimes I will offer a couple FREE REPORTS.  My 800 number is coded so I know why they called and what property they called from....so I can track who actually listened to my Talking House and called as a result of it!

4.)  I will offer my Talking House to FSBO's.  In return I secure a signed agreement that they will pay me a commission if I bring them a buyer as a result of my Talking House.  Remember.....I can track the calls. Is it fool-proof?  No....but we know that most FSBO's give up trying to sell themselves after 4-6 weeks....and they usually will give me the opportunity to list in appreacition for our soft sell FREE Talking House.

5.)  I have let churches and organizations use my Talking Houses to get their message out.  If they are having a fundraiser or event,  they only need to place their own sign and my transmitter and  they appreciate the FREE service we provide to them.

6.)  I use my Talking House in every listing presentation.  It has often given me the edge.  Before going to the listing appointment I will record a message about the subject property and play it for the owners during my presentation.  It does connect with sellers.  Just as people enjoy seeing pictures of their own homes, they love to HEAR about their homes as well! 

The Talking House technology is really 70's-like.....but they can work.  Frankly I think they are priced much too high for the technology enclosed within the black box.....so I am always looking to purchase used units that are no longer being used by agents or former agents.  They now sell for about $250 dollars each.....but they might be a great investment for a new agent looking for an edge or for an agent looking to seperate him/herself from local competition.

How do you use your Talking House?  I'd be curious to hear how they are working for other agents. And....oh, by the way....I'm always looking for used units that are still in good working condition!

Brad Snyder
Sierra Vista Realty - Sierra Vista, AZ

Great info. I have been thinking about buying these, just a little concerned with the cost.

 Keep up the great posts.

May 31, 2007 04:17 AM
George L.
Prudential Georgia Realty - Snellville, GA
I was going to post about this service. I was recently approached and was going to begin looking into it as a way to try and stand out as a new agent on the scene.
Jun 18, 2007 10:18 AM
Dan Tobias
Rodeo Realty - Northridge, CA
Northridge Real Estate Expert
Jim- I use these on my listings, and find that they work great. they also excite the sellers
Jul 16, 2007 05:40 PM
Barbara-Jo Roberts Berberi, MA, PSA, TRC - Greater Clearwater Florida Residential Real Estate Professional
Charles Rutenberg Realty - Clearwater, FL
Palm Harbor, Dunedin, Clearwater, Safety Harbor
I have heard about these but never used them.
Aug 09, 2007 01:56 PM
Rachel Jones
Charles Rutenberg - Islandia, NY
Cert. Short sale Specialist, Long Island Realtor L

 I saw one recently, (way below the price you've stated I might add) but I didn't know how to use it.  Now that you've written this terrific article, I will definitely search the web for more info on this product. Thanks~

Had to written by someone at EXIT!!!!

Aug 24, 2007 04:32 PM
Just go on Ebay, You can get them for about 25% cheaper than from Talking house.
Nov 28, 2007 01:13 PM